Manager (Audience Analytics)

MINDEF; Singapore; On-site; SGD 67,000 - 112,000; Full time

Job summary

MINDEF in Singapore is seeking a psychology and social science researcher to enhance Strategic Communications. You will study audiences to guide SC strategy, policy and planning across public and internal communications and community engagement.

You will develop models to understand defence-related issues, design studies, collaborate with stakeholders, and present findings clearly to inform recommendations and decision-making.

Qualifications

• Education in Psychology, Psychometrics, Behavioural Economics or a related field is preferred.
• Prior work experience in strategic communications is advantageous.
• Basic knowledge in social science analysis.
• Experience with designing and conducting research studies with an analysis component.

Responsibilities

• Develop frameworks and models to help gain an in-depth understanding of the key audiences and defence-related issues
• Design and conduct research studies
• Propose data-driven solutions and recommendations to enhance MINDEF/SAF's reach and engagement of various audience groups
• Apply psychology and social science theories and methods to analyse audience behaviours and attitudes
• Collaborate with internal and external stakeholders in performing research
• Balance considerations of MINDEF/SAF departments and other Ministries

Skills

Presentation skills

Findings communication

Social science analysis

R programming

Python programming

SPSS

Education

Psychology or related field

Tools

R

Python

SPSS

Job description

What the role is:

You will leverage psychology and social science theories and methods to enhance MINDEF/SAF's Strategic Communications (SC). You are responsible for studying MINDEF/SAF's audiences to guide the SC strategy, policy and planning across public communications, internal communications and community engagement.

What you will be working on:

• Develop frameworks and models to help gain an in-depth understanding of the key audiences and defence-related issues
• Design and conduct research studies
• Propose data-driven solutions and recommendations to enhance MINDEF/SAF's reach and engagement of various audience groups
• Apply psychology and social science theories and methods to analyse audience behaviours and attitudes
• Collaborate with internal and external stakeholders in performing research
• Challenge(s)- Applying psychology and social science theories and methods while navigating and balancing the diverse considerations of MINDEF/SAF departments and other Ministries

What we are looking for:

• Education in Psychology, Psychometrics, Behavioural Economics or a related field is preferred
• Prior work experience in the field of strategic communications is advantageous
• Basic knowledge in social science analysis
• Experience in designing and conducting research studies with an analysis component, such as psychometrics and statistics using SPSS, is preferred
• Experience with analysis or programming languages such as R or Python would be advantageous
• Strong presentation and communication skills
• Ability to present findings and recommendations in a clear and meaningful way(Applicants with no experience may apply.)Appointment will be commensurate with your experience.Only shortlisted candidates will be notified.

About MINDEF

The mission of MINDEF and the Singapore Armed Forces is to enhance Singapore's peace and security through deterrence and diplomacy, and should these fail, to secure a swift and decisive victory over the aggressor. The Defence Executive Officer (DXO) scheme is the non-uniformed career scheme of MINDEF that offers myriad opportunities in various job functions, such as corporate communications, cyber security, data analytics and visualisation, defence policy, finance, HR, psychology, and more. Embodying the same level of commitment towards defence, DXOs work together with their military counterparts to contribute to MINDEF/SAF’s mission and ensure Singapore's security and stability. United by this common cause, our lines of defence complement each other to secure the prosperity and progress of our nation.