KOL Business Development Manager (Taiwan Market)

WUBU PTE. LTD.; Singapore; On-site; SGD 60,000 - 120,000; Full time

Job summary

WUBU PTE. LTD. seeks a Taiwan-focused KOL marketing lead to identify and engage local influencers, communities, and crypto partners to promote our platform and grow user acquisition and trading volume.

You will act as the local representative, nurture long-term partnerships with KOLs and marketing channels, and drive ROI through optimized campaigns while staying ahead of industry trends and representing the company at events.

Qualifications

• Bachelor’s degree with proven business development or marketing experience within the web3 / Fintech / Digital Assets industry.
• Strong interpersonal, negotiation, and relationship-building skills.
• Deep understanding of affiliate marketing and influencer ecosystems in the web3 space.
• Genuine passion for the fintech and Web3 industry.
• Bilingual proficiency in English and Mandarin (Traditional Chinese) for daily work communication and regional localization. Able to work under pressure with strong execution capabilities.

Responsibilities

• Identify and build relationships with local KOLs, influencers, communities, crypto projects, and strategic partners in the Taiwan market to promote our platform, driving user acquisition and trading volume growth.
• Act as our local representative to nurture long-term partnerships with regional KOLs and marketing channels.
• Own the execution and performance of KOL marketing strategies; track and analyze channel performance, iterate tactics to optimize results, and maximize ROI.
• Stay updated on local industry trends and competitor activities, developing corresponding response strategies.
• Represent the company at local events, media engagements, and communications with external stakeholders.

Skills

Interpersonal skills

Negotiation skills

Relationship-building

Affiliate marketing

Influencer marketing

Bilingual English/Mandarin

Education

Bachelor’s degree in Business/Marketing or related field

Job description

What you'll do:

• Identify and build relationships with local KOLs, influencers, communities, crypto projects, and strategic partners in the Taiwan market to promote our platform, driving user acquisition and trading volume growth.


• Act as our local representative to nurture long-term partnerships with regional KOLs and marketing channels.


• Own the execution and performance of KOL marketing strategies; track and analyze channel performance, iterate tactics to optimize results, and maximize ROI.


• Stay updated on local industry trends and competitor activities, developing corresponding response strategies.


• Represent the company at local events, media engagements, and communications with external stakeholders.

What you'll need:

• Bachelor’s degree with proven business development or marketing experience within the web3 / Fintech / Digital Assets industry.


• Strong interpersonal, negotiation, and relationship-building skills.


• Deep understanding of affiliate marketing and influencer ecosystems in the web3 space.


• Genuine passion for the fintech and Web3 industry.


• Bilingual proficiency in English and Mandarin (Traditional Chinese) for daily work communication and regional localization. Able to work under pressure with strong execution capabilities.