Key Account Manager (FMCG)

HRNET VENTURES PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

CREW by HRnet, part of HRnet Ventures Pte Ltd, is seeking a results-driven FMCG sales professional to manage strategic accounts in Singapore. You will develop customer plans, lead negotiations, and drive profitable growth across assigned retailers.

You will collaborate with Marketing, Supply Chain and other teams to execute promotions, analyze performance, and build strong retailer partnerships. A bachelor's degree and solid KAM experience are required.

Qualifications

• Bachelor's degree in Business, Marketing, or related field.
• Solid FMCG sales or key account management experience.
• Experience handling large retail customers in Singapore.
• Strong commercial acumen with proven negotiation and relationship-building abilities.
• Familiarity with customer planning, trade investment, promotional management, and retail execution.
• Self-motivated, results-oriented, and able to work effectively across functions.

Responsibilities

• Deliver sales, distribution, and profitability targets across assigned accounts.
• Develop customer strategies and business plans to drive sustainable growth.
• Establish and maintain strong partnerships with key retail customers.
• Lead commercial negotiations covering pricing, promotions, and trading terms.
• Manage promotional and trade budgets, ensuring effective ROI.
• Plan and execute impactful promotions and in-store activities.
• Monitor sales performance, market trends, competitors, and customer insights to identify opportunities.
• Partner with Marketing, Supply Chain, Sales, and other internal teams to ensure smooth execution.
• Conduct regular business reviews and provide clear performance updates and recommendations.

Skills

FMCG sales

Key account management

Retail experience (Singapore)

Negotiation

Relationship building

Cross-functional collaboration

Self-motivated

Education

Bachelor's degree in Business/Marketing or related field

Job description

What You'll Do:

• Deliver sales, distribution, and profitability targets across assigned accounts.
• Develop customer strategies and business plans to drive sustainable growth.
• Establish and maintain strong partnerships with key retail customers.
• Lead commercial negotiations covering pricing, promotions, and trading terms.
• Manage promotional and trade budgets, ensuring effective ROI.
• Plan and execute impactful promotions and in-store activities.
• Monitor sales performance, market trends, competitors, and customer insights to identify opportunities.
• Partner with Marketing, Supply Chain, Sales, and other internal teams to ensure smooth execution.
• Conduct regular business reviews and provide clear performance updates and recommendations.

What You Bring:

• Bachelor’s degree in Business, Marketing, or a related field.
• Solid FMCG sales or key account management experience.
• Experience handling large retail customers in Singapore.
• Strong commercial acumen with proven negotiation and relationship-building abilities.
• Familiarity with customer planning, trade investment, promotional management, and retail execution.
• Self-motivated, results-oriented, and able to work effectively across functions.

Shortlisted candidates will be contacted.

R22106910

CREW by HRnet | HRnet Ventures PteLtd

EA24C2435