Hybrid Partner Marketing Manager: Scale Channel Partnerships

Osome; Singapore; Hybrid; SGD 90,000 - 150,000; Full time

Benefits offered by this job

Hybrid work

Laptop provided

Mentorship

Agile environment

Multicultural environment

Job summary

Osome is redefining the back office for global entrepreneurs. The Partner Marketing Manager will build and scale a partner-driven growth motion, working with Partnerships, Growth and Lifecycle Marketing to activate and enable partners.

You will create joint GTM plans, activation kits, and demand assets, with budgets and ROI tracking. Fintech/SaaS experience and cross-functional leadership are valued.

Qualifications

• 6-8 years of B2B marketing, with partner/channel experience.
• Direct ownership of partner marketing programmes with scale.
• Track record of measurable pipeline, revenue or acquisition via partner programs.
• Strong integrated campaigns across digital, content, lifecycle, events and enablement.
• Experience defining funnel metrics and using attribution for decisions.
• Experience managing partner stakeholders, cross-functional teams and budgets.

Responsibilities

• Build the partner marketing strategy, operating model and roadmap with cross-functional teams.
• Develop joint go-to-market and activation plans for signed partners.
• Create propositions, activation kits, landing pages, emails, webinars, events, case studies and sales materials for partners.
• Design referral, cross-sell, post-incorporation and lifecycle campaigns across customer journeys.
• Manage MDF and campaign budgets, report on spend, pipeline, revenue and ROI.
• Equip Sales with messaging and performance insights to activate partner offers.

Skills

Partner marketing

Channel marketing

B2B marketing

Campaign management

Attribution reporting

Cross-functional leadership

Budget management

Fintech / SaaS experience

Job description

Osome is redefining the back office for global entrepreneurs. The Partner Marketing Manager will build and scale a partner-driven growth motion, working with Partnerships, Growth and Lifecycle Marketing to activate and enable partners.

You will create joint GTM plans, activation kits, and demand assets, with budgets and ROI tracking. Fintech/SaaS experience and cross-functional leadership are valued.