Growth & Performance Marketer — Education/Finance

Search Index Pte Ltd; Singapore; On-site; SGD 40,000 - 54,000; Full time

Job summary

Search Index Pte Ltd is seeking a Marketing professional to drive digital campaigns across Meta and Google, craft compelling ad copy and landing pages, and optimise conversion paths.

You will build funnels, run A/B tests, conceptualise static and video creatives with designers, and develop lead-generation content such as e-books and short courses, while leveraging Generative AI to speed ideation and production.

Qualifications

• Diploma or degree in Marketing, Business, Communications or related discipline.
• Minimum 1 year of experience in digital marketing or performance marketing.
• Experience with Meta and Google Ads preferred.
• Strong copywriting and creative thinking skills.
• Comfortable with marketing data and performance metrics.
• Experience in education, financial services, software, or service industries preferred.
• Interest in financial markets, investing or trading is a plus.

Responsibilities

• Plan and execute digital marketing campaigns across Meta and Google.
• Develop compelling ad copy, hooks, video scripts, landing pages and sales pages.
• Build and optimise conversion funnels and conduct A/B testing to improve campaign performance and ROAS.
• Conceptualise static and video ad creatives and work with designers/video editors to produce marketing assets.
• Develop lead-generation content such as e-books, reports and short courses.
• Leverage Generative AI tools to improve marketing ideation and content production.
• Monitor campaign performance and stay updated on digital marketing trends.

Skills

Digital marketing

Copywriting

Creative thinking

Data-driven

Education

Diploma/Degree in Marketing

Tools

Meta Ads

Google Ads

Generative AI

ClickFunnels

HubSpot

Adobe tools

Job description

Search Index Pte Ltd is seeking a Marketing professional to drive digital campaigns across Meta and Google, craft compelling ad copy and landing pages, and optimise conversion paths.

You will build funnels, run A/B tests, conceptualise static and video creatives with designers, and develop lead-generation content such as e-books and short courses, while leveraging Generative AI to speed ideation and production.