Growth-Driven Data Analyst: Marketing & Customer Insights

FairPrice Group; Singapore; On-site; SGD 65,000 - 90,000; Full time

Benefits offered by this job

Scale & Complexity

Real-World Impact

Growth & Culture

Job summary

FairPrice Group in Singapore seeks a Data Analyst (Marketing & Customer Analytics) to transform omnichannel transaction data into actionable insights, fueling personalized engagement and high-impact campaigns across digital and physical touchpoints.

If you enjoy storytelling with data, CLV, segmentation, and dashboards that scale decision-making, this role offers exposure to one of Singapore's largest consumer datasets and a fast-paced retail analytics environment.

Qualifications

• 2–4 years experience as an Insights Analyst, Data Analyst, or Data Scientist in ecommerce/retail or high-volume platforms.
• Proficient in SQL, Python and modern visualization tools; hands-on with cloud environments (GCP/AWS).

Responsibilities

• Identify customer segments and analyze journeys, demographics, and life stages for acquisition/retention.
• Design, execute, and measure omnichannel campaigns to maximize ROI.
• Build CLV frameworks to guide marketing budget allocation; evaluate cohorts.

Skills

SQL

Python

Tableau

Power BI

Looker

Cloud platforms (GCP/AWS)

Tools

Tableau

Power BI

Looker

GCP

AWS

Job description

FairPrice Group in Singapore seeks a Data Analyst (Marketing & Customer Analytics) to transform omnichannel transaction data into actionable insights, fueling personalized engagement and high-impact campaigns across digital and physical touchpoints.

If you enjoy storytelling with data, CLV, segmentation, and dashboards that scale decision-making, this role offers exposure to one of Singapore's largest consumer datasets and a fast-paced retail analytics environment.