[Gov Healthcare] Senior Executive, Communications (Media & Content Management) Up 5.5K #HJC
Singapore | Posted: Dec 06, 2025
Media Management
- Conceptualise and execute media announcements, including developing media kits, press releases, spokesperson briefing documents, and speeches.
- Visualise infographics for media storytelling.
- Build relationship with key stakeholders (media, partners) and maintain media contact list and databases.
- Manage crisis and issues.
- Track publicity outcomes and evaluate impact to the hospital.
Content Production
- Create, edit, and manage high-quality content for various platforms, including social media and websites.
- Develop employer-branding and patient care‑centric stories to build engagement.
- Ensure content aligns with the hospital's tone, branding, and strategic objectives.
- Design and execute integrated communication campaigns to promote hospital services, awareness events, and community outreach programs.
- Coordinate with cross‑functional teams to ensure campaign alignment.
- Track and evaluate campaign success, leveraging data to refine future initiatives.
Project Management and Support Function
- Event management and cross‑functional hospital project management.
- Support with assigned department collateral proofreading review and coordination.
Requirements
- Bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
- Proven experience in media management, social media content creation and campaign execution (2+ years preferred).
- Strong writing, editing, and storytelling skills, with attention to detail.
- Knowledge of design tools and video tools like Canva and Capcut.
- A team player with excellent interpersonal skills and ability to work collaboratively in a fast‑paced healthcare environment.
- Creativity and a proactive approach to problem‑solving.
- Strong organizational skills with the ability to manage multiple priorities.
- Passion for healthcare and a commitment to improving patient engagement.