Global Campaigns Lead - B2B Marketing

RELX International; Singapore; Sur place; SGD 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Country specific benefits

Résumé du poste

Elsevier in Singapore seeks a Senior Manager for Global Campaigns to own the strategy and performance of priority A&G campaigns. You will partner with Audience and Field teams to translate briefs into clear, actionable execution plans and drive end-to-end delivery across multi-channel initiatives.

You will track campaign performance across awareness, sales, and renewal, surface insights to improve GTM effectiveness, and coordinate with Content, Creative, and Field teams to ensure cohesive,

Qualifications

• Strong experience in B2B campaign or demand generation marketing.
• Proven ability to manage multi-channel campaign execution and optimization.
• Strong stakeholder management across Audience, Field, and Marketing teams.
• Confident cross-functional operator who can guide and support junior colleagues.

Responsabilités

• Own end-to-end campaign delivery for priority business areas and portfolio initiatives
• Act as primary liaison for Audience and Field teams, ensuring briefs are clear, aligned, and translated into actionable execution plans
• Drive campaign strategy and execution support for regional campaigns
• Coordinate cross-functionally across Content, Creative, and execution teams
• Lead campaign performance tracking, optimization, and insight sharing for priority business areas and portfolio initiatives
• Reports into Director of Global Campaigns

Connaissances

B2B campaign management

Description du poste

Elsevier in Singapore seeks a Senior Manager for Global Campaigns to own the strategy and performance of priority A&G campaigns. You will partner with Audience and Field teams to translate briefs into clear, actionable execution plans and drive end-to-end delivery across multi-channel initiatives.

You will track campaign performance across awareness, sales, and renewal, surface insights to improve GTM effectiveness, and coordinate with Content, Creative, and Field teams to ensure cohesive,