Senior Global Campaigns Lead, B2B Marketing

Elsevier; Singapore; On-site; SGD 120,000 - 180,000; Full time

Benefits offered by this job

Country-specific benefits

Job summary

Elsevier is seeking a Senior Manager for Global Campaigns to own strategy and performance of priority A&G campaigns. You will partner with Audience and Field teams to translate briefs into actionable plans and support local activation while tracking awareness, sales, and renewal outcomes.

You will guide cross-functional teams across Content, Creative, and execution, delivering cohesive, high-performing campaigns at pace across regions.

Qualifications

• Strong experience leading multi-channel campaigns in B2B markets.
• Ability to translate briefs into actionable execution plans.
• Comfort collaborating with Audience and Field teams.

Responsibilities

• Own end-to-end campaign delivery for priority business areas.
• Act as liaison between Audience and Field teams to translate briefs.
• Drive strategy and execution support for regional campaigns.
• Coordinate across Content, Creative, and execution teams.
• Lead performance tracking, optimization, and insights sharing.

Skills

B2B marketing

Campaign management

Stakeholder management

Cross-functional leadership

Job description

Elsevier is seeking a Senior Manager for Global Campaigns to own strategy and performance of priority A&G campaigns. You will partner with Audience and Field teams to translate briefs into actionable plans and support local activation while tracking awareness, sales, and renewal outcomes.

You will guide cross-functional teams across Content, Creative, and execution, delivering cohesive, high-performing campaigns at pace across regions.