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Search Personnel Pte Ltd is seeking a General Manager to lead B2B project sales for commercial kitchen equipment. The role focuses on dealer channels, business growth, and strong relationships with HQ-backed clients.
The ideal candidate brings 7–10 years in leadership, operations, or general management within related hospitality equipment sectors, and a track record of revenue expansion. Permanent role based at West Singapore with comprehensive benefits.
Position : General Manager (Foodservice Equipment / Commercial Kitchen Solutions)
Location : West – Kian Teck Way (Accessible via Buses from Boon Lay/Joo Koon)
Working hours : Monday to Friday | 8.30am to 5.30pm
Salary (commensurate with experience) : Up to $10,000 + Variable Bonus + Up to 21 days Annual leave + Medical Insurance + Medical Reimbursement
Duration : Permanent
Industry : Commercial Kitchen Equipment
Lead B2B project sales, dealer/distributor channels and business growth for commercial kitchen / foodservice equipment solutions. Develop and execute business plans to achieve sales targets and profitability.
Manage sales teams and cross-functional departments to drive performance.
Build and maintain strong relationships with key clients, partners, and stakeholders from HQ.
Identify new market opportunities and support business expansion.
Oversee budgets, cost control, reporting, and P&L performance.
Monitor market trends, competitors, and sales performance to improve business strategy.
Ensure operational efficiency, compliance, and service excellence.
Degree in Business, Sales, Marketing, or related discipline with at least 7–10 years of sales leadership, business operations, or general management experience.
Proven track record in revenue growth, sales team management, and business expansion.
Experience in the commercial kitchen equipment, foodservice equipment or related hospitality-equipment industry is highly preferred. Candidates from adjacent B2B equipment or engineering sectors with similar customer exposure may also be considered.
This is not an F&B outlet operations role. Candidates should have B2B sales, project sales, equipment sales or distributor/dealer management experience.