Founder-Level E-Commerce Lead: Launch & Grow Robotics Brand

Menlo; Singapore; On-site; SGD 100,000 - 180,000; Full time

Job summary

Menlo Research is hiring our first E-commerce Lead to launch shop.menlo.ai from zero to one. You will own the storefront end to end—from platform choice and build to fulfillment and cross-border shipping—covering Singapore, Vietnam, the US, and other markets.

This is a founding, full‑stack role: source products, set pricing, manage launches, forecast margins, and grow the store with analytics and community engagement.

Qualifications

• Proven experience launching or running a direct to consumer store, ideally on Shopify.
• Able to move across merchandising, operations, and growth without waiting for a bigger team.
• Data-driven pricing, margins, and forecasting.

Responsibilities

• Stand up shop.menlo.ai from scratch, including platform selection, storefront build, checkout, payments, and tax setup across Singapore, Vietnam, the US, and international customers.
• Build the first product line with our brand and design team, from apparel and accessories to limited drops.
• Own merchandising and the launch calendar, including pricing, product mix, seasonal drops, and tie-ins with product launches and community moments.
• Set up and manage fulfillment, from print on demand and 3PL partners to inventory, packaging, and global shipping.
• Own the store P&L, including margins, unit economics, and forecasting, and report on what is working.
• Drive growth and conversion through analytics, email and lifecycle flows, landing pages, and merchandising experiments.
• Run customer experience end to end, including support, returns, and the post purchase journey.
• Partner with DevRel, community, and supply chain to plan the path from merch into Asimov kits, spare parts, and modular components.
• Represent the store voice so every touchpoint feels like Menlo: open, technical, and built in public.

Skills

Shopify

DTC store

Merchandising

Logistics

Data analytics

Brand taste

Open source

Tools

Liquid

Themes

Apps

Job description

Menlo Research is hiring our first E-commerce Lead to launch shop.menlo.ai from zero to one. You will own the storefront end to end—from platform choice and build to fulfillment and cross-border shipping—covering Singapore, Vietnam, the US, and other markets.

This is a founding, full‑stack role: source products, set pricing, manage launches, forecast margins, and grow the store with analytics and community engagement.