E-COMMERCE MANAGER

Royal Foods; Singapore; On-site; SGD 90,000 - 150,000; Full time

Benefits offered by this job

Competitive salary

Career development opportunities

Job summary

Royal Foods is seeking an E-Commerce Manager to lead online sales operations, optimize product listings, and drive revenue across digital storefronts. You will coordinate with marketing, logistics, and procurement to ensure accurate listings, effective promotions, and timely fulfillment while delivering a superior online customer experience.

The role requires 5–8+ years in e-commerce, strong analytical and leadership skills, and the ability to manage multiple channels and campaigns in a

Qualifications

• Minimum 5–8 years of professional experience in e-commerce, online sales, digital retail, marketplace management, or a related field.
• Experience in an E-Commerce Manager or senior e-commerce position preferred.
• Strong knowledge of e-commerce operations, online sales, product merchandising, and marketplace management.

Responsibilities

• Oversee day-to-day operations of e-commerce platforms and online stores.
• Maintain product listings, pricing, descriptions, images, stock and promotions online.
• Monitor online sales, orders, fulfillment, and customer experience to meet targets.
• Coordinate with marketing, operations, logistics, and procurement to ensure timely execution.
• Plan and drive online promotions, campaigns and seasonal displays.
• Manage order management, inventory, fulfillment, returns and customer service processes.
• Lead marketplace presence, pricing, listings and policy compliance across platforms.
• Provide analytics on sales, conversion, and KPI trends to management.
• Supervise e-commerce staff and coordinate cross-functional teams.

Skills

E-commerce operations

Online sales

Marketplace management

Team management

Digital marketing

Data analytics

Education

Degree or professional qualification in E-Commerce/Business/Marketing

Job description

Job Overview

The E-Commerce Manager is responsible for managing and coordinating the company's online sales operations, e-commerce platforms, digital storefronts, product listings, customer experience, order fulfillment, and online revenue performance.

The role works closely with the management, marketing, sales, operations, logistics, procurement, and customer-service teams to ensure that products are effectively presented online, orders are processed efficiently, customer expectations are met, and e-commerce sales targets are achieved.

Key Responsibilities

E-Commerce Operations

• Manage and oversee the day-to-day operations of the company's e-commerce platforms and online stores.
• Ensure products, pricing, descriptions, images, availability, and promotional information are accurately maintained online.
• Monitor online sales activities and ensure smooth processing of customer orders.
• Coordinate with internal teams to ensure orders are processed, packed, dispatched, and delivered on time.
• Monitor website and platform performance and identify operational issues affecting online sales.
• Ensure a smooth and consistent online customer experience.

Online Sales & Revenue Management

• Develop and implement strategies to increase online sales and revenue.
• Set and monitor monthly, quarterly, and annual e-commerce sales targets.
• Analyze sales performance and identify opportunities for revenue growth.
• Monitor product performance, customer demand, conversion rates, and average order value.
• Identify slow-moving products and recommend appropriate promotional or pricing strategies.
• Monitor competitors, market trends, pricing, and online customer behaviour.
• Implement initiatives to improve sales conversion and customer retention.

Product Listing & Merchandising

• Manage product listings across the company's e-commerce platforms.
• Ensure product titles, descriptions, specifications, images, prices, and stock information are accurate and up to date.
• Organize products into appropriate categories and collections.
• Ensure best-selling and priority products receive appropriate online visibility.
• Coordinate with marketing teams for banners, campaigns, promotions, and seasonal product displays.
• Regularly review product listings and recommend improvements to increase customer engagement and sales.

Digital Marketing & Promotions

• Coordinate with the digital marketing and social media teams to support e-commerce sales campaigns.
• Plan and execute online promotions, discounts, offers, and seasonal campaigns.
• Monitor the performance of digital campaigns and their impact on online sales.
• Coordinate promotional activities across websites, marketplaces, social media, and other approved online channels.
• Identify opportunities to improve online traffic, customer engagement, and conversion.
• Ensure promotional pricing and campaign information is accurately reflected across all relevant platforms.

Order Management & Fulfilment

• Monitor online orders from placement through dispatch and delivery.
• Coordinate with warehouse, inventory, logistics, and delivery teams to ensure timely order fulfilment.
• Monitor order cancellations, returns, refunds, exchanges, and delivery issues.
• Identify recurring fulfilment issues and coordinate corrective action.
• Ensure accurate inventory availability is reflected across online platforms.
• Monitor stock shortages and coordinate with procurement or inventory teams to avoid unnecessary lost sales.

Customer Experience & Service

• Monitor customer enquiries, complaints, reviews, ratings, and feedback received through e-commerce channels.
• Ensure customer issues are responded to and resolved within the required timeframe.
• Identify recurring customer concerns and recommend improvements.
• Monitor online reviews and customer satisfaction levels.
• Work with customer-service teams to improve the overall online shopping experience.
• Ensure company policies relating to returns, refunds, exchanges, delivery, and customer service are properly communicated online.

Marketplace Management

• Manage the company's presence and performance across relevant online marketplaces.
• Monitor marketplace product listings, pricing, promotions, inventory, orders, and customer reviews.
• Ensure compliance with marketplace requirements and policies.
• Monitor marketplace performance and identify opportunities for growth.
• Coordinate with marketplace representatives and platform support teams when required.
• Maintain accurate records of marketplace activities and performance.

Analytics & Reporting

• Monitor daily, weekly, and monthly e-commerce sales performance.
• Prepare regular reports covering sales, orders, revenue, conversion, returns, customer activity, and other relevant KPIs.
• Analyze e-commerce data to identify trends, opportunities, and operational issues.
• Provide management with clear updates on e-commerce performance and key business developments.
• Track performance against agreed sales targets and budgets.
• Recommend corrective actions where performance is below expectations.

Team Management & Coordination

• Supervise and coordinate e-commerce executives and other online-sales support staff, where applicable.
• Allocate responsibilities according to business requirements.
• Monitor team performance, productivity, and completion of assigned tasks.
• Provide guidance and support to the e-commerce team.
• Coordinate effectively with marketing, sales, operations, warehouse, logistics, procurement, finance, and customer-service teams.
• Promote accountability, teamwork, efficiency, and timely execution.

Requirements

• Minimum 5–8 years of professional experience in e-commerce, online sales, digital retail, marketplace management, or a related field.
• Previous experience in an E-Commerce Manager or senior e-commerce position preferred.
• Strong knowledge of e-commerce operations, online sales, product merchandising, and marketplace management.
• Experience managing e-commerce platforms and online marketplaces.
• Strong understanding of online sales performance, conversion, customer behaviour, and digital marketing.
• Experience in order management, inventory coordination, fulfilment, returns, and customer-service processes.
• Strong analytical, organizational, leadership, and problem-solving skills.
• Ability to work with sales data, reports, dashboards, and e-commerce KPIs.
• Strong communication and cross-functional coordination skills.
• Ability to manage multiple priorities and deadlines in a fast-paced e-commerce environment.
• Degree or professional qualification in E-Commerce, Business, Marketing, Digital Marketing, Retail Management, or a related field preferred.

Why Join Us?

• Be part of a dynamic and growing organization.
• Opportunity to lead and develop e-commerce operations and online sales channels.
• Work with an experienced and professional management team.
• Competitive salary and attractive benefits package.
• Opportunities for career growth and professional development.
• Positive, supportive, and performance-driven work environment.
• Opportunity to work across multiple digital sales channels and marketplaces.
• Ongoing training and skill-development opportunities.
• Opportunity to contribute directly to online revenue growth and business expansion.
• Recognition and rewards for outstanding performance.