Director of Digital Communications & Public Engagement

Ministry Of Social And Family Development; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Ministry Of Social And Family Development seeks a senior communications leader to shape content and channel strategies across MSF’s digital platforms. You will oversee social listening, analytics, crisis response, and stakeholder management while guiding a high-performing team to deliver coherent narratives and measurable improvements.

You will work with multiple divisions to align priorities, manage budgets, and maintain public trust in a fast-paced policy landscape in Singapore.

Qualifications

• Bachelor’s degree in Digital Communications, Mass Communications, Journalism, Marketing, PR or related discipline with at least 8 years in digital comms or corporate comms.
• Experience developing integrated digital comms strategies across multiple platforms.
• Ability to translate insights into actionable comms strategies and measurable improvements.
• Experience handling sensitive online issues, risk assessment, escalation and crisis responses.
• Strong writing, editing and message-framing skills for diverse audiences.

Responsibilities

• Set content direction, editorial standards and channel strategies for MSF’s digital platforms.
• Use social listening and analytics to inform decisions and improve performance.
• Oversee community engagement protocols and respond to public concerns across MSF platforms.
• Establish escalation and digital response plans during crises.
• Align divisions, agencies and external partners on priorities, budgets and governance.
• Lead and develop a high-performing team with clear standards and accountability.

Skills

Content strategy

Social listening

Analytics

Crisis communications

Stakeholder management

Team leadership

Writing/editing

Policy understanding

Education

Bachelor's degree in Digital Communications or related

Tools

Social listening tools

Job description

Ministry Of Social And Family Development seeks a senior communications leader to shape content and channel strategies across MSF’s digital platforms. You will oversee social listening, analytics, crisis response, and stakeholder management while guiding a high-performing team to deliver coherent narratives and measurable improvements.

You will work with multiple divisions to align priorities, manage budgets, and maintain public trust in a fast-paced policy landscape in Singapore.