Director

HOMEX AND AI PTE. LTD.; Singapore; On-site; SGD 50,000 - 90,000; Full time

Job summary

HOMEX AND AI PTE. LTD.

is seeking to lead best practices and market research that influence Brand activation strategy for maximum impact and ROI across all online channels. You will monitor competitor activities and industry trends, analyze KPIs across platforms to identify opportunities and adapt strategies to maintain a competitive edge, while implementing best-in-class online merchandising, UX and customer service across D2C, 3P Market Place, TTS and e-retail to drive sales and market share

Job description

best practices and market research, influencing Brand activation strategy for maximum impact and ROI across all online channels.

Monitor competitor activities and industry trends, analyzing KPIs across all platforms to identify opportunities, threats, and areas for improvement, adapting strategies to maintain a competitive edge.

Implement best-in-class online merchandising, UX, and customer service practices across all platforms (D2C, 3P Market Place, TTS, e-retail) to drive sales and market share growth.

Oversee innovative digital marketing campaigns across all platforms (D2C, 3P Market Place, TTS, e-retail) to acquire and retain customers.

Collaborate with brand, e-retail, and digital marketing teams to ensure consistent brand messaging and optimal online visibility, boosting brand awareness and engagement.

Build and maintain strong e-retailer partnerships, negotiating favorable terms and collaborating on joint marketing efforts to maximize brand visibility and drive sales, such as Data 2P Partnerships

Content Excellence/SVC Management

Drive the adoption of cutting-edge technologies and data-driven insights to personalize the online shopping journey and enhance customer engagement across all platforms, delivering a superior online experience.

Manage and mentor a high-performing team of online shopper excellence specialists, fostering continuous learning and development, and animating a community of Luxe Division e-activation experts.