Ecommerce Marketing Manager

BEAUTY ONE INTERNATIONAL PTE. LTD.; Singapore; On-site; SGD 70,000 - 120,000; Full time

Benefits offered by this job

Competitive salary

Performance-based bonuses

Job summary

Beauty One International PTE. LTD. in Singapore is seeking an experienced E-commerce Marketing Manager to drive online sales and strengthen brand presence across social media, email and search engines.

You will design and optimize campaigns, analyze performance data, and collaborate with internal teams to ensure consistent messaging. The role requires a Bachelor's degree in Marketing or related field, proven e-commerce experience in beauty, and a hands-on approach to analytics, SEO/SEM, and

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• Proven e-commerce marketing experience, preferably skincare/beauty.
• Strong understanding of digital marketing channels and strategies.
• Excellent analytical skills with data-driven decision making.
• Proficiency in Google Analytics, AdWords, and social media tools.
• Excellent communication and interpersonal skills.
• Ability to work independently and in a fast-paced team.
• Creative thinking and problem-solving.
• Strong project management and attention to detail.

Responsibilities

• Develop and implement e-commerce marketing strategies to drive online sales.
• Manage and optimize digital campaigns across social media, email, and search.
• Analyze market trends and consumer behavior to identify growth opportunities.
• Collaborate with cross-functional teams for cohesive brand messaging.
• Monitor KPIs and report on marketing performance.
• Oversee content creation for online platforms to boost engagement.
• Lead SEO and SEM efforts to improve visibility and traffic.
• Manage relationships with external vendors and partners.
• Stay updated on industry trends and tech to stay competitive.

Skills

E-commerce marketing

Digital marketing

Analytical skills

Communication skills

Project management

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

AdWords

Social media management tools

Job description

Develop and implement comprehensive e-commerce marketing strategies to drive online sales and brand awareness, managing and optimizing digital marketing campaigns across various platforms including social media, email, and search engines.

Key responsibilities

• Develop and implement comprehensive e-commerce marketing strategies to drive online sales and brand awareness.
• Manage and optimize digital marketing campaigns across various platforms including social media, email, and search engines.
• Analyze market trends and consumer behavior to identify opportunities for growth and improvement.
• Collaborate with cross-functional teams to ensure cohesive brand messaging and alignment with overall business goals.
• Monitor and report on key performance indicators (KPIs) to assess the effectiveness of marketing initiatives.
• Oversee the creation and management of engaging content for online platforms to enhance customer engagement.
• Lead efforts in SEO and SEM to improve website visibility and traffic.
• Manage relationships with external vendors and partners to maximize marketing efforts.
• Stay updated on industry trends and emerging technologies to maintain a competitive edge.

About you

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in e-commerce marketing, preferably within the skincare or beauty industry.
• Strong understanding of digital marketing channels and strategies.
• Excellent analytical skills with the ability to interpret data and make informed decisions.
• Proficiency in marketing tools and platforms such as Google Analytics, AdWords, and social media management tools.
• Exceptional communication and interpersonal skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Creative thinking and problem-solving skills.
• Strong project management skills with attention to detail.

Benefits

Competitive salary and performance-based bonuses.