Digital Marketing Executive

EI HOLDINGS PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A marketing firm in Singapore is seeking a Marketing Executive to lead the development of SEO content and enhance brand awareness. The role requires at least 1 year of AdWords experience, excellent writing skills, and a Bachelor's degree or higher in Marketing or Art Design. This position offers the opportunity to work closely with the marketing team to implement effective content strategies and campaigns.

Qualifications

• Minimum 1 year of experience with AdWords and landing page creation.
• Strong writing skills are essential.
• Experience in developing content for SEO and SEM.

Responsibilities

• Create and manage a content publishing schedule.
• Lead the marketing team in producing SEO content.
• Cultivate leads and manage online reputation.
• Implement marketing campaigns and content calendars.

Skills

SEO

Content creation

Art Design

Adwords

Lead conversion

Education

Bachelor's Degree in Marketing / Art Design

Job description

Job Description

• Liaise with relevant departments to produce SEO contents.
• Deliberate planning and goal setting.
• Development of brand awareness and online reputation.
• Content & Art Design.
• Cultivation of leads and sales.
• SEO, SEM (search engine optimization) and generation of inbound traffic.
• Administrate the creation and publishing of relevant, original, high-quality content.
• Identify and improve organizational development aspects that would improve content (ie: employee training, recognition and rewards for participation in the company's marketing and online review building).
• Create a regular publishing schedule.
• Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
• Promote content through social advertising.
• Lead & guide the marketing team to produce relevant & attractive SEO contents.

Requirements

• At least 1 year worth of Adword experience, landing page creation and lead conversion.
• Possesses articulate & eloquent writing skills.
• Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree, Master's Degree, Marketing / Art Design or equivalent.
• At least 2 year(s) of working experience in the related field is required for this position.
• Preferably Senior Executives specializing in Marketing/Business Development or equivalent.
• Full-Time position(s) available.