Campaign Architect - Social & Digital (Junior)

Publicis Groupe Singapore; Singapore; On-site; SGD 38,000 - 58,000; Full time

Job summary

AKA Asia in Singapore is seeking a Junior Campaign Executive to orchestrate integrated campaigns across social, digital, experiential and content platforms. You will bridge client management, creative execution, and social media strategy to deliver end-to-end campaigns that are innovative and culturally relevant.

You will lead social-first thinking, stay up-to-date with platform evolutions, and perform standard account management tasks including client and content management.

Qualifications

• Fresh graduates are welcome to apply, ideally with relevant internship experience in social media, digital marketing, advertising, account management, or campaign execution.
• Good understanding of social media platforms such as TikTok and Instagram, with an interest in digital trends, content, and online culture.
• Interest in social media strategy and digital storytelling, with the ability to contribute ideas and bring a fresh perspective.
• Good communication and interpersonal skills, with the confidence to support client and stakeholder interactions.
• Strong organisational and coordination skills, with the ability to manage multiple campaign deliverables, timelines, and priorities.
• Proactive, adaptable, and eager to learn in a fast-paced campaign environment.
• Able to take feedback positively and incorporate changes quickly and accurately.

Responsibilities

• Craft overarching brand objectives into actionable social media and digital campaign strategies; monitor platform evolutions and emerging formats.
• Ideation: contribute a strong point of view to social media strategy and planning; lead brainstorms with trend-led ideas.
• Project Ownership: manage end-to-end campaign lifecycles within budget, timelines, and resources; ensure smooth collaboration between clients and teams.
• Team Development: collaborate across agency hubs and guide junior team members, fostering strategic thinking and creativity.
• Client Engagement: act as day-to-day lead for client communications; advise on social media best practices and ensure on-brand outputs.
• Business Impact: monitor campaign performance and provide insights and optimization recommendations; identify opportunities for growth.

Skills

Fresh graduates

Social media basics

Digital storytelling

Communication skills

Organisational skills

Adaptability

Feedback handling

Job description

AKA Asia in Singapore is seeking a Junior Campaign Executive to orchestrate integrated campaigns across social, digital, experiential and content platforms. You will bridge client management, creative execution, and social media strategy to deliver end-to-end campaigns that are innovative and culturally relevant.

You will lead social-first thinking, stay up-to-date with platform evolutions, and perform standard account management tasks including client and content management.