Business Manager, Distribution

HL ASSURANCE PTE. LTD.; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

HL Assurance Pte. Ltd. seeks a growth-focused professional to drive profitability across a multi-channel distribution portfolio.

You will build strong partner relationships, identify new business opportunities and translate market insights into actionable plans. You will manage intermediary relationships, contribute to joint business planning and support SME direct sales initiatives for both commercial and personal lines insurance.

Qualifications

• Diploma in Business Management, Marketing or related field.
• Certifications in General Insurance (BCP, PGI, ComGI) from the Singapore College of Insurance.
• 3 years of relevant experience in multi-channel distribution, ideally with a general insurer.
• Strong commercial and financial acumen with ability to translate numbers into actionable plans.
• Excellent written and verbal communication skills.
• Strong presentation, negotiation and interpersonal skills.
• Self-driven team player who can work independently and manage time effectively.

Responsibilities

• Drive new business revenue and retain existing business across a multi-channel distribution portfolio.
• Build and maintain positive long-term relationships with distribution partners.
• Lead joint business planning with new partners and design value propositions.
• Support the development of a direct sales strategy for SMEs to grow commercial and personal lines insurance sales.
• Analyse intermediaries' production, profitability and market segmentation to grow market share.
• Conduct market research and benchmark industry practices.
• Gather market intelligence with stakeholders to identify trends and buying patterns.
• Collaborate with internal teams to influence product solutions, digitalisation, operations and marketing.

Skills

Business acumen

Communication skills

Presentation skills

Negotiation

Interpersonal skills

Self-driven

Time management

Education

Diploma in Business Management/Marketing or related field

Tools

General Insurance Certifications (BCP, PGI, ComGI) from Singapore College of Insurance

Job description

About the Role

Reporting to the Head of Distribution, you will drive profitable growth across multi-channel distribution portfolio by building strong partner relationships, developing new business, and turning market insight into action.

Key Responsibilities

Business Growth & Partner Management

• Drive new business revenue and maintain strong retention of existing business across a multi-channel distribution portfolio
• Build and maintain positive, long-term relationships with new and existing distribution partners
• Contribute to the design of value propositions and lead joint business planning with new partners
• Support the development of a direct sales strategy for SMEs to grow commercial and personal lines insurance sales

Portfolio & Market Analysis

• Analyse intermediaries' production, profitability and market segmentation to build and maintain a playbook that grows our share of wallet
• Conduct market research and benchmark industry best practices
• Gather market intelligence with stakeholders to identify emerging trends and buying patterns that support profitable growth

Cross-functionalCollaboration

• Work with internal stakeholders to influence product solutions, digitalisation, operational efficiency and marketing initiatives
• Identify and recommend process and product improvements

Requirements

• Diploma in Business Management, Marketing or a related field preferred
• Certifications in General Insurance (BCP, PGI, ComGI) from the Singapore College of Insurance
• 3 years of relevant experience with a proven track record in multi-channel distribution, ideally with a general insurer
• Strong commercial and financial acumen, with the ability to translate numbers into business insights and actionable plans
• Excellent written and verbal communication skills
• Strong presentation, negotiation and interpersonal skills
• Self-driven team player who can work independently and manage time effectively