Brand & Inclusion Social Strategist

SG Enable; Singapore; Sur place; SGD 90 000 - 120 000; Plein temps

Résumé du poste

SG Enable is seeking a skilled social media lead to strengthen the organisation’s brand and deepen understanding of disability inclusion through engaging, accessible content across Facebook, LinkedIn, Instagram, TikTok and more.

You will own channel strategy, editorial calendars, and performance, providing strategic counsel to multiple Business Units and coordinating campaigns with Brand Marketing, Public Education and Digital teams. Strong writing, storytelling and analytics are essential.

Qualifications

• Degree in Communications, Marketing, Digital Media or a related field.
• At least five years of relevant experience managing corporate or brand social accounts.
• Proven ability to grow engaged audiences on Facebook, LinkedIn, Instagram and TikTok with strong English writing and storytelling.
• Experience in agency and budget management, paid social and community engagement.
• Analytical and stakeholder skills; ability to advise across departments.
• Proficiency in social media management and analytics tools; familiarity with responsible AI use.

Responsabilités

• Develop and implement social media strategy and channel plans aligned with SG Enable’s brand narrative and objectives.
• Manage editorial calendar, approvals and publishing; tailor content per audience and platform, incl. TikTok.
• Produce copy, photography, short videos and graphics; include event coverage.
• Develop engaging stories to drive awareness and public education; ensure accessibility and consent.
• Use approved AI-enabled tools responsibly with checks for confidentiality and rights.
• Monitor trends and cultural moments; create timely trendjacking content relevant to SG Enable’s mission.
• Advise and support departments on audiences, channels, content, campaigns and measurement.
• Coordinate agency briefs, budgets and KPIs; manage publishing, engagement, listening and reporting.
• Report monthly on reach, engagement and audience growth; translate BU priorities into communications plans.

Connaissances

Social media strategy

Content creation

Editorial judgement

Storytelling

Campaign management

Analytics

Audience growth

Social listening

Photography & video basics

Formation

Degree in Communications, Marketing, Digital Media or related field

Outils

Sprout Social

Social media analytics tools

Description du poste

SG Enable is seeking a skilled social media lead to strengthen the organisation’s brand and deepen understanding of disability inclusion through engaging, accessible content across Facebook, LinkedIn, Instagram, TikTok and more.

You will own channel strategy, editorial calendars, and performance, providing strategic counsel to multiple Business Units and coordinating campaigns with Brand Marketing, Public Education and Digital teams. Strong writing, storytelling and analytics are essential.