ATLUS Community & Social Manager – Global / SEA
Employment: Permanent
Primary scope: ATLUS SEA social channels + ATLUS Global Discord and community
Hybrid 3 day work from office
Job Summary
The ATLUS Community & Social Manager will lead ATLUS social media and community strategy across Southeast Asia while owning the development and management of ATLUS’s global Discord community.
This role will be responsible for building meaningful, long-term relationships with ATLUS fans through social platforms and community channels, developing locally relevant content and programmes while maintaining close alignment with ATLUS headquarters and global publishing teams.
The role requires someone with a strong understanding of ATLUS games, franchises and fan culture, particularly Persona, Shin Megami Tensei and the broader ATLUS portfolio. Familiarity with ATLUS titles is critical to ensuring authentic communication with its highly engaged fan communities.
This is a dedicated ATLUS role with full ownership of its social and community remit.
Responsibilities
ATLUS Global Discord & Community
- Own the strategy, development and ongoing management of the ATLUS Global Discord.
- Establish community guidelines, moderation principles and operating processes.
- Develop an always-on engagement calendar beyond individual product launches.
- Create community programmes, events, discussions and activities that strengthen long-term affinity with ATLUS franchises.
- Coordinate with regional publishing teams to ensure key markets and communities are represented within the global community.
- Monitor player discussions, sentiment and emerging issues and provide the voice of the community back into the business.
- Identify opportunities for developer interaction, exclusive content, fan engagement and community events.
ATLUS Social Media
- Own the ATLUS social media strategy and content calendar for Southeast Asia.
- Manage ATLUS platforms including Instagram, Facebook, TikTok and other relevant channels.
- Translate global campaigns into culturally relevant content for SEA audiences.
- Identify opportunities for original regional content around ATLUS titles, launches and franchise moments.
- Work closely with ATLUS HQ and internal stakeholders to secure content approvals and maintain brand consistency.
- Ensure campaigns are delivered on time across pre-launch, launch and post-launch phases.
- Lead ATLUS social and community planning across SEA and the global Discord, ensuring strong execution across campaigns and always-on activity.
- Manage external agencies, including briefs, timelines, content quality, budgets and reporting.
- Define KPIs, track performance and community sentiment, and turn insights into recommendations for future activity.
- Work closely with ATLUS HQ, Global Publishing and regional teams to align priorities, approvals and market needs.
- Present plans, performance and community insights to key stakeholders.
- Provide line management, coaching and performance oversight to the Community & Social Specialist – SEGA / RGG, while maintaining clear separation between ATLUS and SEGA/RGG operational responsibilities.
Player Profile
- Strong knowledge and genuine familiarity with ATLUS franchises and fan communities. Candidates should understand titles such as Persona and Shin Megami Tensei and Metaphor: ReFantazio be comfortable engaging knowledgeable ATLUS audiences.
- Min 5+ years of experience in social media, community management, digital marketing or a related field, ideally within gaming or entertainment.
- Demonstrated experience owning social channels and/or online communities.
- Strong understanding of Discord and community-platform management.
- Experience managing external agencies and complex content workflows.
- Strong project-management skills and ability to manage multiple launches and stakeholders simultaneously.
- Excellent written and verbal communication skills.
- Strong judgement, attention to detail and ability to operate independently.
- Comfortable working across global and regional organisations and multiple time zones.
- Data-driven approach to social and community strategy.
- People-management or team-leadership experience.
- Able to travel internationally if needed.
- English Language capability required, any additional languages is a plus (Japanese, Thai, Bahasa)
Preferred
- Experience within the video game industry / community building.
- Involvement with ATLUS, Persona, SMT, JRPG or adjacent gaming communities.
- Experience managing a large Discord or global online community.
- Experience working with Japanese headquarters or development teams.
- Knowledge of Southeast Asian gaming and social media audiences.
- Experience with community moderation, escalation and crisis management.
Our World
What comes to mind when you think of SEGA ATLUS? Iconic franchises such as Sonic the Hedgehog, Like a Dragon, Persona and Shin Megami Tensei, or perhaps the generations of games and experiences that have brought players together around the world.
SEGA ATLUS have evolved from pioneers of the video game industry into globally recognised developers and publishers, with teams around the world united by a passion for creating unforgettable entertainment. Our portfolio includes some of the industry’s most distinctive and enduring IP, supported by deeply passionate communities across the globe.
As the way players discover, experience and engage with games continues to evolve, community, digital platforms and direct relationships with our fans are becoming more important than ever. We are continuing to build new ways for players to connect with our games, our brands and with each other.
It is an exciting time to join SEGA ATLUS and help shape the next chapter of our communities worldwide.