Asst Manager/Manager, Salesforce Business Analyst

IMDA; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

IMDA seeks a Salesforce Business Analyst within the Enterprise CRM team of the Digital Transformation Office (DTO). You will translate business needs into Salesforce solutions, collaborate with stakeholders, and drive process improvements across IMDA’s digital initiatives. Strong Salesforce know-how and Agile practices are essential.

The role focuses on delivering dashboards, reports, and automated workflows, ensuring high-quality configurations and user adoption within the organisation.

Qualifications

• Background in Business Administration, Information Technology, or a related field.
• 3 years of experience as a Salesforce Business Analyst or similar role.
• Strong knowledge of Salesforce platform capabilities, including Service Cloud and Marketing Cloud.
• Preferred Salesforce certifications in Administrator, Advanced Administrator, or Business Analyst.
• Knowledge of Agile and Scrum methodologies.
• Hands-on experience with report creation and dashboard design in Salesforce.
• Excellent verbal and written communication skills and analytic mindset.

Responsibilities

• Collaborate with stakeholders to gather and document business requirements for Salesforce solutions.
• Translate business needs into functional specs and user stories for development teams.
• Analyse processes and identify automation opportunities using Salesforce.
• Oversee Salesforce enhancements with administrators and developers, including dashboards and objects.
• Conduct functional testing and UAT to ensure configurations meet requirements.
• Create reports and dashboards to support data-driven decisions.

Skills

Salesforce knowledge

Agile methodologies

JIRA & Confluence

Requirements gathering

Process mapping

User stories

Education

Bachelor’s degree in Business Administration / IT or related field

Tools

JIRA

Confluence

Salesforce platform

Job description

[What the role is]

This role sits within the Corporate Group (CORP). CORP supports IMDA’s core business units to operate effectively and deliver on the organisation's strategic objectives.

[What the role is]

This role sits within the Corporate Group (CORP). CORP supports IMDA’s core business units to operate effectively and deliver on the organisation's strategic objectives.
The divisions include Finance, Investment & Procurement, Incentive Management & Governance, Human Resource, Workplace & Organisation Development, and the Digital Transformation Office.
You will be part of the Enterprise CRM team within the Digital Transformation Office (DTO) Division. The DTO plays a pivotal role in developing and implementing comprehensive strategies that align with IMDA’s goals and objectives through the innovative use of emerging technology and data. By spearheading digital transformation initiatives, the DTO aims to revolutionize processes, elevate customer experiences, and foster a culture of innovation. Through collaboration with various departments, the DTO ensures that digital initiatives are integrated seamlessly across the organization, positioning IMDA to be at the forefront in the digital age. The DTO technical development and integration of applications with a focus on generative AI capabilities.

[What you will be working on]

• Collaborate with Stakeholders: Engage with business leaders, end-users, and technical teams to gather, analyse, and document detailed business requirements for Salesforce solutions.
• Translate Business Needs: Convert business requirements into clear, actionable functional specifications and user stories, ensuring alignment with development teams and business goals.
• Facilitate Process Improvements: Analyse existing business processes, identify pain points, and recommend automation or optimization using Salesforce tools.
• Oversee Salesforce Enhancements: Partner with Salesforce administrators and developers to design, configure, and implement custom solutions, including workflows, dashboards, and custom objects.
• Conduct Testing: Perform functional and user acceptance testing (UAT) to ensure Salesforce configurations meet business requirements and maintain high-quality standards.
• Create Reports and Dashboards: Develop insightful reports and dashboards to support data-driven decision-making across teams.
• Train and Support Users: Conduct user training sessions and provide ongoing support to ensure effective adoption and utilization of Salesforce solutions.
• Act as a Liaison: Bridge communication between business units and technical teams, ensuring alignment and smooth delivery of projects.
• Stay Updated on Salesforce Trends: Keep up with Salesforce releases, new features, and best practices, applying them to improve processes and solutions.
• Drive Strategic Value: Work proactively to identify areas where Salesforce can add value to the organization’s goals, driving efficiency and innovation.

[What we are looking for]

• Background in Business Administration, Information Technology, or a related field.
• 3 years of experience as a Salesforce Business Analyst or similar role.
• Strong knowledge of Salesforce platform capabilities, including Service Cloud, and Marketing Cloud
• Preferred Salesforce certifications in Administrator, Advanced Administrator, or Business Analyst.
• Knowledge of Agile and Scrum methodologies.
• Familiarity with tools like JIRA, Confluence, and other project management software.
• Proficiency in requirements gathering, process mapping, and creating user stories.
• Hands-on experience with report creation and dashboard design in Salesforce.
• Excellent verbal and written communication skills, with the ability to present ideas to diverse audiences.
• Analytical mindset with a focus on problem-solving and process improvement.
• Position will be commensurate with the candidate’s qualifications and experience.