Assistant Digital Merchandising Lead – Emerging Asia

LEGO; Singapore; Hybrid; SGD 70,000 - 110,000; Full time

Benefits offered by this job

Family Care Leave

Insurances

Wellbeing

Colleague Discount

Bonus

Workplace

Job summary

LEGO Group in Singapore is seeking an Assistant Manager, Digital Merchandising to scale digital shelf execution, product content, catalog management, landing pages, and campaign merchandising across India and Emerging Asia B2B e-commerce.

You will work with sales, marketing, creative partners, distributors and regional stakeholders to improve online visibility, shopper engagement and commercial growth across diverse markets, turning insights into action.

Qualifications

• Delivered digital merchandising initiatives across e-commerce retailers, marketplaces, pure-play platforms, or omnichannel customers.
• Managed product detail pages, catalog content, assortment planning, and digital shelf optimization activities.
• Built performance reporting that informed e-commerce decisions and supported commercial growth.
• Led collaboration with sales, marketing, agencies, distributors, and other business partners to execute campaigns.
• Improved product content quality, digital shelf visibility, online conversion, or related performance metrics.
• Coordinated merchandising activities across multiple markets, regions, or stakeholder groups.

Responsibilities

• Support digital merchandising initiatives across the India & Emerging Asia B2B e-commerce channel.
• Improve online visibility, shopper engagement, and commercial growth across markets.
• Collaborate with sales, marketing, creative partners, distributors, and regional stakeholders.
• Ensure strong digital shelf execution, content quality, and landing page effectiveness.
• Coordinate merchandising activities across markets, regions, or stakeholder groups.

Skills

Digital merchandising initiatives

Product detail pages

Catalog content management

Digital shelf optimization

Collaboration with sales/marketing

Performance reporting

Campaign execution

Merchandising across markets

Job description

LEGO Group in Singapore is seeking an Assistant Manager, Digital Merchandising to scale digital shelf execution, product content, catalog management, landing pages, and campaign merchandising across India and Emerging Asia B2B e-commerce.

You will work with sales, marketing, creative partners, distributors and regional stakeholders to improve online visibility, shopper engagement and commercial growth across diverse markets, turning insights into action.