Assistant Digital Merchandising Lead – Emerging Asia

the LEGO Group; Singapore; Hybrid; Confidential; Full time

Benefits offered by this job

Family Care Leave

Life and disability insurance

Wellbeing resources

Colleague discount

Bonus scheme

Hybrid work environment

Job summary

The LEGO Group is hiring for an Assistant Manager, Digital Merchandising to support India and Emerging Asia B2B e‑commerce. You will help scale digital shelf execution and product content, collaborating with sales, marketing, agencies, and distributors to improve online visibility and commercial growth.

You will drive merchandising standards across multiple markets, deliver actionable insights, and lead cross‑functional campaigns.

Qualifications

• Delivered digital merchandising initiatives across e‑commerce retailers, marketplaces, pure‑play platforms, or omnichannel customers.
• Managed product detail pages, catalog content, assortment planning, and digital shelf optimization activities.
• Built performance reporting that informed e‑commerce decisions and supported commercial growth.
• Led collaboration with sales, marketing, agencies, distributors, and other business partners to execute campaigns.
• Improved product content quality, digital shelf visibility, online conversion, or related performance metrics.
• Coordinated merchandising activities across multiple markets, regions, or stakeholder groups.

Responsibilities

• Build and scale digital merchandising standards and governance across Emerging Asia.
• Improve digital shelf health and content quality across priority partners.
• Develop effective brand landing pages, site navigation, and product detail pages.
• Execute consistent campaigns to drive shopper engagement and commercial outcomes.
• Establish scalable merchandising processes and reporting frameworks for the region.
• Turn insights into action to improve brand visibility and e‑commerce growth.

Skills

Digital merchandising

Catalog management

Product content

Performance reporting

Campaign collaboration

Content quality improvement

Cross-market coordination

Job description

The LEGO Group is hiring for an Assistant Manager, Digital Merchandising to support India and Emerging Asia B2B e‑commerce. You will help scale digital shelf execution and product content, collaborating with sales, marketing, agencies, and distributors to improve online visibility and commercial growth.

You will drive merchandising standards across multiple markets, deliver actionable insights, and lead cross‑functional campaigns.