APAC Marketing Programs Lead — Growth & Cross‑Sell

Agilent; Singapore; Presencial; SGD 120.000 - 180.000; Jornada completa

Descripción de la vacante

Agilent Technologies in Singapore seeks an APAC Marketing Program Manager to design and manage Connect, Attach and Retain programs that promote life sciences portfolios and drive demand across regions. You will lead cross‑functional teams, develop and execute campaigns for product launches, and analyze data to grow revenue and customer lifetime value, with a focus on upsell and cross‑sell opportunities.

This full‑time role requires strong marketing skills and APAC experience, with collaboration

Formación

• Bachelor's or Master's degree in a relevant field with 10+ years of experience in marketing or related roles.
• Minimum of 5 years of demonstrated results in a marketing role.
• APAC experience developing marketing programs and campaigns to drive demand.
• Fact-driven, business goal-focused plans aligned with objectives.
• Effective project management and organizational skills.

Responsabilidades

• Creates innovative marketing program strategies to capture market share across all business units.
• Collaborates with regional teams to analyze market data and develop multi-regional programs.
• Develops strategic product messaging and collateral for promotions and launches.
• Performs financial analyses and builds business cases for programs; defines audiences and offers.
• Drives insights from data analytics to identify upsell and cross-sell opportunities.
• Measures ROI and adjusts programs for higher funnel velocity and revenue growth.

Conocimientos

Project management

Communication

Cross-functional collaboration

Data-driven decision making

Strategic marketing

English proficiency

Educación

Bachelor's or Master's Degree in Chemistry, Biological Sciences, Marketing, Business Administration or equivalent

Descripción del empleo

Agilent Technologies in Singapore seeks an APAC Marketing Program Manager to design and manage Connect, Attach and Retain programs that promote life sciences portfolios and drive demand across regions. You will lead cross‑functional teams, develop and execute campaigns for product launches, and analyze data to grow revenue and customer lifetime value, with a focus on upsell and cross‑sell opportunities.

This full‑time role requires strong marketing skills and APAC experience, with collaboration