APAC Insights & Analytics Lead (AI-Driven)

starcom media worldwide; Singapore; On-site; SGD 120,000 - 170,000; Full time

Job summary

Starcom Media Worldwide in Singapore seeks an Insights & Analytics Manager to lead data intelligence, competitive intelligence and analytics across APAC. The role blends analytical leadership, AI-enabled analytics, data quality and methodology, project management and client advisory.

You will guide analysts, ensure robust methodologies, and drive automation to deliver scalable, high-quality insights for senior stakeholders and clients.

Qualifications

• Bachelor's degree or equivalent professional experience in a quantitative field.
• 5–8 years of relevant professional experience, including analytics leadership.
• Strong experience with SQL and data transformation on large datasets.
• Experience with Power BI or Looker Studio and data modelling.

Responsibilities

• Lead analysis of multi-source datasets across digital media, competitive intelligence and research.
• Guide integration, transformation and analysis in cloud environments (SQL, BigQuery).
• Oversee analytical outputs and dashboards with Power BI or Looker Studio.
• Develop data validation, normalisation, benchmarking and estimation methodologies across markets.
• Evaluate data quality and communicate limitations and confidence levels.
• Translate findings into clear client insights for senior stakeholders.
• Champion generative AI and AI-assisted analytics across research and reporting.
• Identify opportunities to automate data preparation and reporting workflows.
• Lead competitive intelligence programmes across APAC markets.
• Own end-to-end delivery of regional analytics programmes.
• Provide coaching and quality control to analysts.

Skills

SQL

Power BI

Looker Studio

AI-assisted analytics

Python

Data QA

Data transformation

Excel

PowerPoint

Statistical analysis

Correlation analysis

Benchmarking

Anomaly detection

Google Cloud Platform

Competitive intelligence

Education

Bachelor's degree in Analytics/Statistics/Market Research or related field

Tools

BigQuery

Job description

Starcom Media Worldwide in Singapore seeks an Insights & Analytics Manager to lead data intelligence, competitive intelligence and analytics across APAC. The role blends analytical leadership, AI-enabled analytics, data quality and methodology, project management and client advisory.

You will guide analysts, ensure robust methodologies, and drive automation to deliver scalable, high-quality insights for senior stakeholders and clients.