APAC Digital Marketing & Growth Leader

CooperVision; Singapore; Remote; SGD 260,000 - 420,000; Full time

Job summary

CooperVision in Singapore seeks a Head of Digital Marketing APAC to define and execute the regional digital strategy, driving growth, customer engagement, and digital transformation across Asia Pacific. You will lead the development of connected customer and patient experiences through digital platforms, marketing technology, analytics, automation, and emerging technologies.

This role partners with regional leadership to accelerate performance, strengthen digital capabilities, and establish APAC

Qualifications

• 12+ years in digital strategy and marketing roles.
• 5+ years leading regional/global digital teams and transformation programs.
• Experience delivering business growth through digital channels.
• Experience with APAC regional leadership responsibilities.
• Experience managing multi-million-dollar digital budgets and technology investments.
• Experience building digital centers of excellence and scalable operating models.
• Fluent written and verbal English communication skills.

Responsibilities

• Develop and implement the APAC digital strategy aligned with business priorities.
• Lead regional digital transformation initiatives to improve engagement and performance.
• Establish digital governance and operating models across APAC markets.
• Identify opportunities to leverage AI, automation, analytics and emerging technologies.

Skills

Digital strategy

Digital transformation

Customer engagement

Omnichannel marketing

Marketing analytics

CRM platforms

Marketing automation

Executive communication

Stakeholder management

APAC leadership

English proficiency

Education

Bachelor's degree in Marketing/Business/Technology

MBA or Master's degree

Certifications in Digital Marketing/Analytics/AI

Tools

Salesforce Marketing Cloud

CRM platforms

Analytics platforms

Job description

CooperVision in Singapore seeks a Head of Digital Marketing APAC to define and execute the regional digital strategy, driving growth, customer engagement, and digital transformation across Asia Pacific. You will lead the development of connected customer and patient experiences through digital platforms, marketing technology, analytics, automation, and emerging technologies.

This role partners with regional leadership to accelerate performance, strengthen digital capabilities, and establish APAC