APAC Commercial Excellence Leader - Sales Transformation

b. braun group; Singapore; On-site; SGD 180,000 - 300,000; Full time

Job summary

B. Braun in Singapore seeks a Senior Manager/Director, Commercial Excellence, APAC to lead the Marketing & Sales Transformation across Asia Pacific.

You will coordinate global initiatives, drive regional transformation, and partner with country teams to enable scalable execution of commercial excellence initiatives. The role requires deep sales and consultancy experience in APAC, with a focus on digital adoption, customer engagement, and analytics.

Qualifications

• Over 10 years of sales experience / commercial excellence
• Good command of the English language
• Consultancy background with exposure to sales transformation and customer segmentation
• Regional or multi-country experience in APAC markets will be advantage

Responsibilities

• Drive Marketing & Sales Transformation across Asia Pacific aligned with regional priorities.
• Coordinate global Marketing & Sales initiatives, including methodology, launches, key accounts, and service.
• Drive the regional transformation roadmap to enhance commercial effectiveness, customer engagement, digital adoption, and business performance.
• Support the country organizations on governing regional frameworks, operating models, standards, and best practices for consistent execution of commercial excellence initiatives.
• Provide strategic leadership for regional commercial capabilities including customer engagement, sales effectiveness, pricing excellence, analytics, digital marketing, and customer integration solutions.
• Partner with regional leadership teams to identify transformation opportunities and accelerate data-driven working methods.
• Lead cross-functional transformation programs across sales, marketing, customer engagement, digital platforms, analytics, and commercial operations.
• Oversee regional performance management frameworks, KPIs, reporting governance, and business insight capabilities for informed decisions.
• Sponsor and govern deployment of commercial technologies and customer-facing solutions to drive value and experience.
• Identify and consolidate market data, and validate strategic assumptions with structured analytics.
• Drive organizational change management and capability building for sustainable adoption across countries.
• Build a high-performing regional team and network, fostering collaboration with regional and local stakeholders.
• Monitor market trends and translate insights into transformation priorities and opportunities.
• Provide strategic advice on commercial effectiveness, transformation priorities, and growth opportunities.
• Manage resources, budgets, and project investments to deliver objectives and ensure governance.

Skills

Sales experience

Commercial excellence

Leadership

English proficiency

Education

Bachelor’s degree

Job description

B. Braun in Singapore seeks a Senior Manager/Director, Commercial Excellence, APAC to lead the Marketing & Sales Transformation across Asia Pacific.

You will coordinate global initiatives, drive regional transformation, and partner with country teams to enable scalable execution of commercial excellence initiatives. The role requires deep sales and consultancy experience in APAC, with a focus on digital adoption, customer engagement, and analytics.