Senior Manager / Director, Commercial Excellence, Asia Pacific

b. braun group; Singapore; On-site; SGD 180,000 - 300,000; Full time

Job summary

B. Braun in Singapore seeks a Senior Manager/Director, Commercial Excellence, APAC to lead the Marketing & Sales Transformation across Asia Pacific.

You will coordinate global initiatives, drive regional transformation, and partner with country teams to enable scalable execution of commercial excellence initiatives. The role requires deep sales and consultancy experience in APAC, with a focus on digital adoption, customer engagement, and analytics.

Qualifications

• Over 10 years of sales experience / commercial excellence
• Good command of the English language
• Consultancy background with exposure to sales transformation and customer segmentation
• Regional or multi-country experience in APAC markets will be advantage

Responsibilities

• Drive Marketing & Sales Transformation across Asia Pacific aligned with regional priorities.
• Coordinate global Marketing & Sales initiatives, including methodology, launches, key accounts, and service.
• Drive the regional transformation roadmap to enhance commercial effectiveness, customer engagement, digital adoption, and business performance.
• Support the country organizations on governing regional frameworks, operating models, standards, and best practices for consistent execution of commercial excellence initiatives.
• Provide strategic leadership for regional commercial capabilities including customer engagement, sales effectiveness, pricing excellence, analytics, digital marketing, and customer integration solutions.
• Partner with regional leadership teams to identify transformation opportunities and accelerate data-driven working methods.
• Lead cross-functional transformation programs across sales, marketing, customer engagement, digital platforms, analytics, and commercial operations.
• Oversee regional performance management frameworks, KPIs, reporting governance, and business insight capabilities for informed decisions.
• Sponsor and govern deployment of commercial technologies and customer-facing solutions to drive value and experience.
• Identify and consolidate market data, and validate strategic assumptions with structured analytics.
• Drive organizational change management and capability building for sustainable adoption across countries.
• Build a high-performing regional team and network, fostering collaboration with regional and local stakeholders.
• Monitor market trends and translate insights into transformation priorities and opportunities.
• Provide strategic advice on commercial effectiveness, transformation priorities, and growth opportunities.
• Manage resources, budgets, and project investments to deliver objectives and ensure governance.

Skills

Sales experience

Commercial excellence

Leadership

English proficiency

Education

Bachelor’s degree

Job description

Are you a Senior Manager/ Director, Commercial Excellence, Asia Pacific passionate about designed to drive sales and commercial transformation? If so, this opportunity could be for you! Join us at B. Braun, a leader in the medical devices industry, where your skills and experience will be recognized and celebrated. Take the next step in your career with us and help shape the future of healthcare!

Your key responsibilities:

• Drive the Marketing & Sales Transformation agenda across Asia Pacific, ensuring alignment with regional business priorities and Commercial Excellence strategy.
• Coordinate global Marketing and Sales initiatives (e.g., sales methodology, launch management, key account management, customer service).
• Drive the regional transformation roadmap to enhance commercial effectiveness, customer engagement, digital adoption, organizational capabilities, and overall business performance.
• Support the country organizations on governing regional frameworks, operating models, standards, and best practices to enable consistent and scalable execution of commercial excellence initiatives across the region.
• Provide strategic leadership and oversight for regional commercial capabilities, including customer engagement, sales effectiveness, pricing excellence, analytics, digital marketing, digital commerce, and customer integration solutions.
• Partner with regional leadership teams and country organizations to identify transformation opportunities, prioritize strategic initiatives, and accelerate the adoption of innovative and data-driven ways of working.
• Lead cross-functional transformation programs across sales, marketing, customer engagement, digital platforms, analytics, and commercial operations to improve organizational effectiveness and business results.
• Oversee the development and implementation of regional performance management frameworks, commercial KPIs, reporting governance, and business insight capabilities to support fact-based decision making and continuous improvement.
• Sponsor and govern the deployment, optimization, and adoption of commercial technologies, digital platforms, and customer-facing solutions to drive business value and customer experience improvement.
• Identify, collect, and consolidate relevant market and competitive data; integrate this data into consistent and easily accessible models, and validate strategic assumptions using structured analytical methods.
• Drive organizational change management, stakeholder engagement, communication, and capability building to ensure sustainable adoption of transformation initiatives across countries and functions.
• Build and develop a high-performing regional team and functional network while fostering collaboration between regional and local stakeholders and relevant internal functions.
• Monitor market trends, customer expectations, industry developments, emerging technologies, and competitive practices, translating relevant insights into transformation priorities and innovation opportunities.
• Provide strategic advice and recommendations to senior management regarding commercial effectiveness, transformation priorities, capability development, digital enablement, and business growth opportunities.
• Manage resources, budgets, and project investments within the scope of responsibility and ensure delivery of agreed business objectives and outcomes.
• Ensure compliance with internal governance requirements, applicable regulations, quality standards, and data protection requirements.

What you will bring to the team:

• Bachelor’s degree in any field
• Over 10 years of sales experience / commercial excellence
• Good command of the English language, others language skills are beneficial
• Consultancy background with exposure to sales transformation and customer segmentation
• Regional or multi‑country experience in APAC markets will be advantage