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Beyondo AB is seeking a commercially driven Sales Representative to develop the Malmö market for Arabic and Turkish food products within the FMCG sector. You will spend most of your time in the field, visiting customers and building long-term relationships.
The role combines independent field work with strategic account development across retailers and wholesalers, including travel to Gothenburg and Stockholm regions for meetings and updates.
Our client is an established international company specialising in Arabic food products within the FMCG sector. With a strong product portfolio and ambitious growth plans, the company continues to strengthen its position in the Swedish market. This is an opportunity for a commercially driven sales professional who enjoys being close to customers and building long-term business relationships. You will play a key role in developing sales, increasing market presence, and representing well-known products within a growing and dynamic category.
The position is based in the Malmö region and requires you to spend most of your working time in the field, visiting customers and developing business opportunities.
This is not a traditional office-based role. While administrative tasks can be handled from home, the majority of your time will be spent meeting customers, identifying new opportunities, and strengthening the company's presence across your territory. Regular travel within the Stockholm region is expected, as well as visits to the company's team and management in Gothenburg for sales meetings and business updates.
As Sales Representative, you will act as the company's face in the market. You will manage existing customer relationships while actively identifying and developing new business opportunities. Success in this role depends on your ability to build trust, understand customer needs, and maintain a strong market presence.
Your responsibilities will include:
Visiting and managing existing customers throughout the Malmöregion
Developing relationships with retailers, wholesalers, and independent supermarkets, including Arabic and Turkish food stores
Taking, processing, and following up on customer orders
Identifying and approaching new customers and business opportunities
Expanding and strengthening existing customer relationships
Monitoring market developments, customer needs, and competitor activities
Acting as the company's eyes and ears in the market by providing valuable commercial insights
We are looking for a self-driven and commercially minded sales professional who understands the local market and enjoys spending time with customers. You thrive in an independent field sales environment and are motivated by creating business opportunities through strong relationships and excellent service. We are looking for a candidate with hands-on experience in business development and market establishment, ideally having supported or led the launch of a company, service, or business unit in a new geographic market. The successful candidate should be comfortable working independently and providing strategic and operational guidance during the Stockholm market expansion.
To succeed in this role, you should have:
Residence in the Malmö region, or the southern part of Sweden
A valid work permit or unrestricted right to work in Sweden
Fluency in both Swedish and Arabic
Proven experience within FMCG sales
Good knowledge of the Swedish food retail and wholesale market
An established network of relevant customers or potential customers in the region
Strong communication, negotiation, and relationship-building skills
The ability to work independently and proactively develop new business opportunities. Experience in market expansion and new business development is a must.
Experience with Arabic food products and brands is considered a strong advantage.
As this is a field sales role, a valid driver’s licence that allows you to drive in Sweden is a must.
This role offers a high degree of independence and the opportunity to represent a respected product portfolio in a growing market segment.
The package includes:
Fixed monthly salary of SEK 40,000-45,000 gross
Responsibility for the Stockholm region
Regular collaboration and meetings with colleagues in Gothenburg
The recruitment process starts with an initial screening interview with Beyondo, followed by interviews with the client's hiring team and management.
We value transparency, responsiveness, and finding the right long-term match for both the candidate and our client. Throughout the process, you will be kept informed of the next steps.