As E-commerce Growth Specialist at Swedish Stockings, your main responsibility is to support the growth of our digital business. You're accountable for online sales performance (driving revenue, conversion, and customer lifetime value across our e-commerce site and online drop-ship partners) and making sure the basics (product data, availability, content) support that growth instead of holding it back.
This is a hands-on, numbers-driven role for someone who wants ownership of a growth number, not just a to-do list.
- Own online sales targets and KPIs (revenue, conversion rate, AOV, CLV) and report progress against them
- Drive conversion rate optimization – run experiments (A/B tests, landing pages, checkout flow) and act on the results
- Analyze sales performance and trends to identify and execute on growth opportunities, not just flag them
Performance Marketing & Paid Growth
- Support strategy and direction together with Head of E-commerce and our performance/paid marketing agency, not just coordinate communication
- Hold budget responsibility for paid channels and ad spend; track and optimize ROAS and CAC
- Turn performance marketing data into concrete action – creative, targeting, and budget shifts
CRM, Retention & Lifecycle
- Own email, CRM, and loyalty/retention programs as a core sales lever alongside acquisition
- Build lifecycle campaigns (welcome, abandoned cart, win-back, VIP) to grow repeat purchase
- Coordinate product uploads, assortments, and content across e-commerce platforms
- Support execution of online campaigns, promotions, and seasonal launches
- Ensure accurate product data, pricing, and availability online
- Ensure consistency across all online touchpoints
Marketplace & Partner Coordination
- Coordinate campaigns, promotional activity, and product drops with online drop-ship partners
- Ensure timely communication and strong relationships with online accounts
Operational Excellence
- Manage order flow, from purchase orders to delivery follow-up
- Handle administrative tasks related to online sales
- Ensure internal alignment between sales, logistics, and marketing
What We're Looking For
- Proven track record of growing D2C e-commerce revenue
- Minimum 3 years of experience in e-commerce
- Strong understanding of conversion optimization, performance marketing, and CRM/retention as growth levers, not separate disciplines
- Comfortable owning a budget and being accountable for ROI
- Hands‑on experience with e-commerce and marketing tools (e.g. Shopify, GA4, Meta/Google Ads, Klaviyo or similar CRM/email platform a plus)
- Data‑driven, structured, and able to move from analysis to action independently
- Fluent in English, Swedish a plus
Contract: Full-time, as soon as possible