CRM Growth Lead — Lifecycle & Analytics

Digital Fans I NORD; Stockholms kommun; On-site; SEK 650,000 - 900,000; Full time

Benefits offered by this job

Real business impact

Brand exposure

Agency + embedded role

Growth opportunities

Expert colleagues

Job summary

Digital Fans AB is seeking a CRM Growth Manager to join our team and act as an extension of the client’s marketing group. You will own CRM programmes that drive engagement and retention across digital touchpoints.

Work closely with the client and our data, strategy and tech experts to test, optimise and measure impact, while translating insights into actions and trusted guidance. Fluency in Swedish and English is essential.

Qualifications

• 3–5 years hands-on CRM, lifecycle or growth marketing.
• Hands-on platform experience with at least one major platform.
• Comfort with data analytics and tools like GA4, SQL, Looker Studio or Power BI.
• Understanding of how CRM activities connect to business goals.
• Experience working with clients or internal stakeholders.
• Ability to switch between consultant and client perspectives.
• Excellent Swedish and English communication (written and spoken).

Responsibilities

• Build and run CRM and lifecycle programmes across digital touchpoints.
• Plan, run and analyse A/B tests and translate results into actions.
• Analyse customer data to identify segments and opportunities and shape CRM roadmap.
• Build reports and dashboards to track performance for the client.
• Be a trusted day-to-day partner for client CRM, marketing and data teams.
• Present results and recommendations clearly and collaborate with project managers.

Skills

CRM growth marketing

Lifecycle marketing

Agency exposure

Data-driven

Client collaboration

Swedish & English

Tools

Salesforce Marketing Cloud

Braze

HubSpot

Adobe Campaign

GA4

SQL

Looker Studio

Power BI

Job description

Digital Fans AB is seeking a CRM Growth Manager to join our team and act as an extension of the client’s marketing group. You will own CRM programmes that drive engagement and retention across digital touchpoints.

Work closely with the client and our data, strategy and tech experts to test, optimise and measure impact, while translating insights into actions and trusted guidance. Fluency in Swedish and English is essential.