Strategic Festival Sales Manager

Tahaluf; Riyadh; Hybrid; SAR 300,000 - 420,000; Full time

Benefits offered by this job

Medical Insurance for individual and +

Annual leave – 25 days

Remote working on Sundays

Wellbeing Benefits

Residency visa including yearly depend

Flight allowance for expats

Job summary

Tahaluf, a leading Saudi events organiser, seeks a Sales Manager to oversee assigned territories and drive revenue across brands, agencies, media, technology and creative clients for the LIONS Riyadh festival. You will lead consultative selling, manage exhibitor relationships, and develop bespoke commercial solutions.

Join a high-growth team and contribute to a major regional event portfolio, collaborating with Marketing, Creative and Operations to deliver outstanding exhibitor experiences and

Qualifications

• Minimum of 3 years of experience as a Sales Manager.
• Bachelor’s Degree or equivalent experience.
• Relevant commercial experience may be considered in place of formal qualifications.
• Significant & successful experience in sales roles.
• Commercial awareness.
• Strong interpersonal and relationship-building skills.
• Strong communicator and confident presenter.
• Numerate with strong attention to detail.
• Proven ability to prospect, build pipeline, negotiate and close new business.
• Ability to understand client needs and translate them into relevant commercial solutions.
• Good understanding of media, advertising, marketing or the creative industries.
• Confidence engaging with senior client stakeholders and decision-makers.
• Strong CRM discipline and ability to manage an active sales pipeline.
• Collaborative approach and ability to work closely with Marketing, Content, Creative and Operations teams.
• Experience in media sales, advertising, sponsorship, partnerships, creative-industry sales or major events.
• Saudi Arabia or GCC market experience.

Responsibilities

• Identify, pitch and secure brands, agencies, media companies, technology platforms, production businesses and creative organisations to participate in the Festival.
• Drive Sales performance in the relevant product assignments, ensuring revenue targets are met.
• Understand client objectives and tailor solutions to achieve them via the event campaigns.
• Maintain regular contact with existing clients throughout the event cycle; on-site account management to drive retention.
• Build strong relationships with multiple client stakeholders and decision-makers.
• Develop new business and revenue streams, including sponsorship and other opportunities.
• Collaborate with Marketing, Content, Creative and Operations teams to deliver tailored commercial solutions.
• Present and sell opportunities with strong storytelling and value-led pitches.

Skills

Sales experience

Relationship-building

Communication

Negotiation

Prospecting & pipeline

Client needs analysis

CRM discipline

Stakeholder management

Team collaboration

Education

Bachelor’s degree

Tools

CRM software

Job description

Tahaluf, a leading Saudi events organiser, seeks a Sales Manager to oversee assigned territories and drive revenue across brands, agencies, media, technology and creative clients for the LIONS Riyadh festival. You will lead consultative selling, manage exhibitor relationships, and develop bespoke commercial solutions.

Join a high-growth team and contribute to a major regional event portfolio, collaborating with Marketing, Creative and Operations to deliver outstanding exhibitor experiences and