Senior Media Lead: Cross-Channel Campaigns & Strategy

dentsu; Jeddah; On-site; SAR 180,000 - 260,000; Full time

Job summary

dentsu in Jeddah is seeking a Media Manager to lead day-to-day media planning and campaign delivery across key client accounts, spanning digital and offline channels.

You will turn business objectives into effective media plans, collaborate with cross-functional teams, manage the full planning and execution cycle, and ensure campaigns deliver measurable impact.

The role requires agency experience, strong analytical skills, and the ability to communicate insights and recommendations to clients.

Qualifications

• 4-6 years of experience in media planning and campaign management (agency experience is a must).
• Strong understanding of cross-channel media including digital, social, OOH, and TV.
• Solid analytical skills with the ability to interpret data and translate findings into recommendations.
• Experience with media planning tools, measurement platforms, and industry research sources.
• Strong communication, presentation, and client-management capabilities.
• Highly organized with the ability to manage multiple projects and deadlines.
• Collaborative, detail-oriented, and comfortable working in fast-paced environments.

Responsibilities

• Lead media planning across digital and offline channels, ensuring alignment with client goals and brand strategy.
• Develop annual and quarterly media plans, including budget allocation, channel mix, and audience strategies.
• Manage end-to-end campaign execution—from briefing to activation, optimization, and reporting.
• Monitor pacing, delivery, and performance to meet KPIs and quality standards.
• Collaborate with creative, performance, analytics, and strategy teams to deliver integrated solutions.
• Analyze campaign data and research sources to generate insights for future planning.
• Prepare and present media plans, rationales, and performance reports to clients.
• Build strong client relationships and act as day-to-day contact for media queries.
• Supervise and guide junior planners to support development and operational excellence.
• Stay updated on market trends, new media opportunities, and platform developments.

Job description

dentsu in Jeddah is seeking a Media Manager to lead day-to-day media planning and campaign delivery across key client accounts, spanning digital and offline channels.

You will turn business objectives into effective media plans, collaborate with cross-functional teams, manage the full planning and execution cycle, and ensure campaigns deliver measurable impact.

The role requires agency experience, strong analytical skills, and the ability to communicate insights and recommendations to clients.