Senior Manager - Marketing Performance & Technology
Qiddiya Investment Company is looking for a dynamic and results-oriented Senior Manager - Marketing Performance & Technology to join our team.
Key Responsibilities
- Develop and implement a comprehensive marketing technology strategy that integrates various platforms to drive efficiency and effectiveness across marketing initiatives.
- Analyze marketing performance metrics and provide actionable insights to optimize campaign performance and return on investment (ROI).
- Work closely with cross-functional teams, including sales, operations, and IT, to align marketing technology solutions with overall business goals.
- Oversee the selection, implementation, and management of marketing technologies, ensuring that tools are effectively utilized to improve marketing outcomes.
- Lead and mentor the marketing team in the effective use of data analytics and technology to enhance marketing strategies and decision-making.
- Monitor industry trends, emerging technologies, and best practices to ensure Qiddiya remains at the forefront of marketing innovation.
- Collaborate with external vendors and partners to optimize technology partnerships and solutions that drive marketing success.
- Prepare and present regular reports to senior management on marketing performance, technology effectiveness, and opportunities for improvement.
Benefits
Comprehensive benefits package.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Information Technology, or a related field (Master’s degree preferred).
- A minimum of 8-10 years of experience in marketing performance analysis, marketing technology, or a related field.
- Proven track record in leveraging marketing analytics tools and technologies to drive strategic decisions and optimize campaign performance.
- Strong analytical and problem-solving skills, with proficiency in data analysis and visualization tools.
- Exceptional communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams.
- Experience in managing marketing technology platforms such as CRM, marketing automation, and digital analytics tools.
- Strong leadership and mentorship abilities to develop and guide marketing team members.
- Passion for innovation and a deep understanding of current trends in marketing technologies.