Regional Marketing Manager - KSA

Webook; Riyadh; On-site; SAR 240,000 - 360,000; Full time

Job summary

Webook is seeking a marketing leader to own B2C growth and collaborate with the B2B function in Saudi Arabia. You will drive user acquisition, engagement and conversion across web and app, while ensuring partner-driven marketing impact in the KSA market.

You will blend data-driven decision making with local brand localization in Arabic and English, and lead cross-functional teams to deliver measurable campaign performance and insights.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 6–10 years of marketing experience.
• Strong exposure to the Saudi market with B2C and B2B experience.
• Proven track record in campaign execution and performance.

Responsibilities

• Campaign ownership: ideation, planning, execution and reporting end-to-end across channels.
• Manage the marketing calendar for KSA, aligning communications and priorities.
• Drive B2C growth: user acquisition, engagement and conversion across web and app.
• Collaborate with B2B Marketing to plan and execute partner initiatives in KSA.
• Support B2B partners by aligning marketing needs with Webook plans.
• Work with Marketing Intelligence to generate insights and inform strategy.
• Localize brand messaging in Arabic and English for Saudi audiences.
• Own performance reporting across campaigns and channels with clear insights.

Skills

Campaign management

Data analytics

Cross-functional collaboration

Strategic thinking

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Overview

Own marketing performance for webook.com in Saudi Arabia across B2C growth and B2B partner success. You will have full ownership of B2C marketing and work in close collaboration with the B2B Marketing function to deliver partner-driven impact within the KSA market.

Responsibilities

• Campaign Ownership: Own campaign ideation, planning, execution, and reporting end to end across all channels.
• Marketing Calendar: Own and manage the full communications and paid marketing calendar for KSA, ensuring alignment across all channels and priorities.
• B2C Growth: Drive user acquisition, engagement, and conversion across web and app with full accountability on performance.
• B2B Collaboration: Work closely with the B2B Marketing function to plan and execute partner-related marketing initiatives in KSA.
• Partnership Success: Support B2B partners by integrating their marketing needs into webook.com plans and ensuring strong visibility and performance.
• Market Insights: Collaborate with Marketing Intelligence to generate insights, understand user behavior, and inform strategy.
• Brand Localization: Adapt global brand direction to the Saudi market with culturally relevant messaging across Arabic and English.
• Reporting: Own performance reporting across campaigns and channels with clear insights and actionable recommendations.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field
• 6–10 years of marketing experience
• Strong exposure to the Saudi market
• Experience across B2C and B2B environments
• Proven track record in campaign execution and performance
• Strong analytical and data-driven mindset
• Ability to manage multiple stakeholders and priorities