Marketing Director: Education & Enterprise Growth

TradesApp; Riyadh; On-site; SAR 350,000 - 700,000; Full time

Job summary

TradesApp is seeking an experienced Marketing Director to lead the marketing strategy, strengthen brand positioning, and drive customer acquisition in Saudi Arabia. The role requires extensive leadership in marketing, sales, and revenue generation, with a preference for candidates from education or service-based sectors.

The ideal candidate will manage campaigns, collaborate with sales, and identify growth opportunities to support business expansion and profitability.

Qualifications

• 12+ years total professional experience with at least 6 years in management/leadership roles.
• Strong background in marketing strategy, brand management and demand generation.
• Proven sales experience with revenue generation and negotiations.
• Education sector experience is highly preferred; client-side services experience favored.
• Experience selling high-value services/solutions and managing high-ticket deals.

Responsibilities

• Develop and execute marketing strategies aligned with revenue growth targets.
• Lead brand positioning, market expansion, demand generation, and customer acquisition initiatives.
• Oversee campaigns across channels with measurable ROI; optimize performance.
• Collaborate with sales and business development to generate qualified leads and improve conversions.
• Leverage sales experience to understand customer needs and build go-to-market strategies.
• Support sales cycles through strategic marketing and client engagement.
• Identify market trends, customer segments, and growth opportunities to strengthen competitive position.
• Manage budgets, resources, and team KPIs; build strategic partnerships.
• Align marketing initiatives with business growth and commercial outcomes.

Skills

Marketing strategy

Brand management

Demand generation

Customer acquisition

Sales experience

Leadership

Strategic planning

Communication

Job description

TradesApp is seeking an experienced Marketing Director to lead the marketing strategy, strengthen brand positioning, and drive customer acquisition in Saudi Arabia. The role requires extensive leadership in marketing, sales, and revenue generation, with a preference for candidates from education or service-based sectors.

The ideal candidate will manage campaigns, collaborate with sales, and identify growth opportunities to support business expansion and profitability.