Copywriter

Laverne Group | مجموعة لافيرن; Riyadh; On-site; SAR 90,000 - 180,000; Full time

Job summary

Laverne Group in Riyadh is seeking a creative Copywriter who turns product features into compelling advertising content, with a focus on scripts for influencers and content creators.

You will develop engaging promotional concepts, adapt scripts for diverse platforms, and ensure consistency with the brand voice across campaigns. A strong portfolio of writing work is preferred, especially in influencer marketing and social media.

Qualifications

• Portfolio or samples of writing work required.
• Experience with influencer campaigns preferred.
• Ability to craft compelling scripts and ad concepts.
• Strong understanding of social platforms and audience engagement.

Responsibilities

• Develop advertising scripts and content briefs for influencers and celebrities promoting the company’s products.
• Create engaging and persuasive promotional concepts, key messages, and calls to action.
• Adapt advertising scripts to suit different influencers, audiences, and social media platforms.
• Coordinate with the marketing team to align influencer content with campaign goals and brand guidelines.
• Review and refine influencer advertising content to ensure accuracy, creativity, and consistency with the brand’s voice.
• Stay updated on influencer marketing trends, popular content formats, and audience engagement practices.

Skills

Arabic writing

Creative copywriting

Influencer marketing

Social media content

Job description

We are looking for a creative Copywriter who can turn product features and campaign ideas into compelling advertising content, with a particular focus on scripts for influencers and content creators.

Key Responsibilities:

• Develop advertising scripts and content briefs for influencers and celebrities promoting the company’s products.
• Create engaging and persuasive promotional concepts, key messages, and calls to action.
• Adapt advertising scripts to suit different influencers, audiences, and social media platforms.
• Coordinate with the marketing team to align influencer content with campaign goals and brand guidelines.
• Review and refine influencer advertising content to ensure accuracy, creativity, and consistency with the brand’s voice.
• Stay updated on influencer marketing trends, popular content formats, and audience engagement practices.

Requirements:

• Strong Arabic writing and creative copywriting skills.
• Experience or a strong interest in advertising content, influencer marketing, or social media campaigns.
• Ability to develop creative concepts and persuasive advertising scripts.
• Good understanding of social media platforms and influencer content.
• A portfolio or samples of previous writing work are preferred.