Brand Growth & Marketing Manager

FashionUnited; Riyadh; On-site; SAR 180,000 - 260,000; Full time

Job summary

FashionUnited is seeking a marketing leader to develop and implement long- and short-term strategies for its brands in Riyadh. You will drive brand health, manage budgets, and lead business development while coordinating marketing services and campaigns across channels.

The role requires strong experience in brand management, media planning, and a collaborative approach with agencies and internal teams to deliver on brand objectives and growth.

Qualifications

• Experience in brand management and marketing strategy.
• Strong budget management and profit-focused thinking.
• Proven ability to develop business and build new client relationships.
• Ability to plan and execute campaigns across channels and stores.
• Skilled in media planning and coordinating with agencies and media houses.
• Adept at aligning creative and retail teams to campaign goals.

Responsibilities

• Develop and implement long- and short-term marketing strategies for assigned brands.
• Manage brand health, budget, business development, and people management.
• Lead campaigns for existing and new stores; build media relationships.
• Coordinate marketing, advertising and promotional activities within budget.
• Plan integrated communications to enhance brand equity and brand preference.
• Drive customer acquisition and retention through strategic alliances and market insights.

Skills

Brand management

Marketing strategy

Budget management

Business development

Campaign management

Media planning

Team leadership

Job description

FashionUnited is seeking a marketing leader to develop and implement long- and short-term strategies for its brands in Riyadh. You will drive brand health, manage budgets, and lead business development while coordinating marketing services and campaigns across channels.

The role requires strong experience in brand management, media planning, and a collaborative approach with agencies and internal teams to deliver on brand objectives and growth.