Brand Growth Lead — Healthcare Activation & Launches

Aspire Recruitment Group; Jeddah; On-site; SAR 180,000 - 300,000; Full time

Job summary

Aspire Recruitment Group is seeking a Brand Manager to drive execution of brand strategies across CHC brands in Saudi Arabia, ensuring strong market performance, consistent positioning, and impactful activation across touchpoints.

You will translate strategy into action, collaborating with healthcare professionals, pharmacies, customers and consumers to plan campaigns across channels, monitor performance, and support launches and lifecycle management.

Responsibilities

• Lead day-to-day management of assigned brands.
• Execute brand plans aligned with overall strategy and business objectives.
• Ensure consistent brand positioning across all channels and materials.
• Plan and execute integrated marketing campaigns across HCP, pharmacy, digital, and retail channels.
• Support and deliver key activations such as congresses, HCP events, and consumer campaigns.
• Coordinate with agencies and internal teams to ensure timely and high-quality execution.
• Monitor brand performance (TMS, IMS, Net Sales, GP, EBITDA) and identify growth opportunities.
• Track campaign effectiveness and optimise based on insights.
• Support forecasting and demand planning in collaboration with cross-functional teams.
• Support new product launches from planning to execution.
• Contribute to portfolio expansion and lifecycle management.
• Ensure readiness across all functions for successful launch execution.
• Work closely with Sales, Medical, Regulatory, Supply Chain, and Finance to ensure aligned execution.
• Support field force with tools, materials, and training to drive performance.

Job description

Aspire Recruitment Group is seeking a Brand Manager to drive execution of brand strategies across CHC brands in Saudi Arabia, ensuring strong market performance, consistent positioning, and impactful activation across touchpoints.

You will translate strategy into action, collaborating with healthcare professionals, pharmacies, customers and consumers to plan campaigns across channels, monitor performance, and support launches and lifecycle management.