Marketing Executive

Asian Paints Arabia; Qatar; On-site; QAR 120,000 - 180,000; Full time

Job summary

Asian Paints Doha Trading W.L.L. in Doha seeks a Marketing professional to lead all initiatives for the Qatar unit. You will develop campaigns, manage influencer programs, and support retailers through targeted activation and training.

The role requires 3+ years of marketing experience in paints or consumer goods, with fluency in English and local languages. You will work in a matrix organization to drive growth and brand presence in the market.

Qualifications

• 3+ years of experience in marketing, preferably in paints or consumer goods.
• Experience with dealer networks, retail stores or channel marketing.
• Exposure to influencer programs and field activation.

Responsibilities

• Develop and drive Qatar Unit marketing initiatives and processes.
• Support team with product initiatives and influencer activation.
• Identify potential outlets and scope customer traffic and experiences.
• Execute annual marketing plan priorities and key initiatives.
• Drive campaign and sales target achievement.
• Work on Master Strokes Loyalty Program execution and analysis.
• Expand influencer programs with targets and activities.
• Engage influencers; organize meets and collateral support.
• Plan and deliver applicator and contractor training.
• Provide end-to-end support for painting services and shade consultancy.
• Plan site sampling, warranties, and monthly reporting.
• Prepare comprehensive reports and monthly performance insights.

Skills

Brand and product management

Sales promotion

Analytical skills

Adaptability

Matrix structure

Education

Business Management Studies – Marketing

Job description

This job will be based at Asian Paints Doha Trading W.L.L., Qatar

Job Role:

Develop and drive all marketing initiatives and processes for Qatar Unit

Support team members to drive product initiatives and influencer activation in the Unit

Job Responsibilities:

Dealer Tinting System and Retailing Stores:

• Identifying potential outlets and scoping customer traffic and experiences
• Strengthening customer connect through sustained engagement and loyalty

Annual Marketing Plan (Product & Services):

• Execution of key priorities and scoping key initiatives
• Campaign and sales target achievement

Master Strokes Loyalty Program:

• Working on execution and performance analysis
• Ensuring increase in participation and supporting secondary sales

Influencer Program Expansion:

• Influencer-level initiative targets

Influencers Engagement:

• Execution of meets and collateral support

Applicator and Contractor Training:

• Execution of training programs
• Engagement and alignment with objectives

Driving Painting Service:

• End-to-end support for retail team and contractors
• Delivery of Beautiful Homes Painting Service
• Shade Consultancy and Safe Painting Services

Site Sampling:

• Planning and execution
• Warranty & site submittals
• Monthly reporting and business conversion

Reporting and Analytics:

• Comprehensive reports
• Monthly insights and performance data

Job Requirements:

• Qualification: Business Management Studies – Marketing
• Previous Experience: 3+ years. Prior work experience in Paints industry is a must
• Language Fluency: English, Malayalam, Hindi
• Skills and competencies: Brand and product management, sales promotion, analytical skills, adaptability, ability to work in a matrix structure