Web Analytics Consultant

Axians Portugal; Lisboa; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Health insurance

Employee assistance program

Performance bonuses

Training & certifications

Job summary

Axians Portugal, a VINCI Energies brand, is seeking a Web Analytics Consultant to join an international project and drive data-driven decisions. You will implement analytics solutions, define measurement strategies, and collaborate with cross-functional teams to ensure data quality and meaningful insights across digital platforms.

You will contribute to dashboards, reports, and performance metrics, while staying current with best practices and privacy considerations.

Qualifications

• A degree in Computer Science, IT, Engineering, Mathematics, Statistics, or related field.
• Minimum 3 years of professional experience in Web Analytics, Digital Analytics, or similar roles.
• Experience with Adobe Analytics and/or Google Analytics.
• Hands-on experience with tag management solutions such as Adobe Launch or Google Tag Manager.
• Experience designing and implementing data layers.
• Experience creating reports, dashboards, and performance monitoring solutions.
• Strong understanding of digital analytics concepts, metrics, and KPIs.
• Experience validating tracking implementations and troubleshooting data collection issues.
• Knowledge of browser debugging tools and web technologies.
• Understanding of customer journeys and digital performance measurement.
• Strong analytical and problem-solving skills.
• Excellent communication and stakeholder management abilities.
• Ability to work autonomously while collaborating effectively within multidisciplinary teams.
• Experience with Adobe Analytics is considered a strong advantage.
• Knowledge of JavaScript is considered a plus.
• Experience with data visualization tools such as Power BI, Tableau, or Looker Studio is considered a plus.
• Adobe Analytics and/or Google Analytics certifications are considered a plus.
• Understanding of privacy, consent management, and data governance principles is considered an advantage.
• Fluency in English.

Responsibilities

• Implement and maintain web analytics solutions across digital platforms.
• Configure and manage tracking requirements using tag management tools.
• Design, implement, and maintain data layers to support data collection and business requirements.
• Ensure the quality, consistency, and reliability of analytics data.
• Create and maintain reports, dashboards, and performance metrics.
• Analyze user behavior and digital performance data to support business decision-making.
• Collaborate with business and technical stakeholders to define measurement frameworks and tracking requirements.
• Validate analytics implementations and troubleshoot tracking issues.
• Monitor data quality and proactively identify opportunities for improvement.
• Contribute to the definition and evolution of digital analytics best practices.
• Support the adoption of analytics solutions across teams and projects.
• Participate in knowledge-sharing initiatives and continuous improvement activities.

Skills

Web Analytics

Tag Management

Data Layer Implementation

Education

Degree in Computer Science, Information Technology, Engineering, Mathematics, Statistics, or related field

Tools

Adobe Launch

Google Tag Manager

Power BI

Tableau

Job description

Join Axians, where innovation thrives on trust and autonomy, and where every challenge is an opportunity to create technology with impact.

Web Analytics Consultant

What We Are Looking For

We are looking for a Web Analytics Consultant to join an international project in a dynamic and collaborative environment. In this role, you will be responsible for implementing and maintaining digital analytics solutions, ensuring data quality and supporting the generation of meaningful insights that drive business decisions.

You will work closely with technical and business teams to define measurement strategies, implement tracking solutions, and guarantee the reliability of data collected across digital platforms. This is an excellent opportunity for professionals passionate about digital analytics, data-driven decision-making, and continuous optimization of customer digital experiences.

What You Will Do On a Daily Basis

• Implement and maintain web analytics solutions across digital platforms
• Configure and manage tracking requirements using tag management tools
• Design, implement, and maintain data layers to support data collection and business requirements
• Ensure the quality, consistency, and reliability of analytics data
• Create and maintain reports, dashboards, and performance metrics
• Analyze user behavior and digital performance data to support business decision-making
• Collaborate with business and technical stakeholders to define measurement frameworks and tracking requirements
• Validate analytics implementations and troubleshoot tracking issues
• Monitor data quality and proactively identify opportunities for improvement
• Contribute to the definition and evolution of digital analytics best practices
• Support the adoption of analytics solutions across teams and projects
• Participate in knowledge-sharing initiatives and continuous improvement activities

Your Key Skills

• Web Analytics
• Tag Management
• Data Layer Implementation

Your Main Qualifications

• Degree in Computer Science, Information Technology, Engineering, Mathematics, Statistics, or a related field
• Minimum 3 years of professional experience in Web Analytics, Digital Analytics, or similar roles
• Experience with Adobe Analytics and/or Google Analytics
• Hands‑on experience with tag management solutions such as Adobe Launch or Google Tag Manager
• Experience designing and implementing data layers
• Experience creating reports, dashboards, and performance monitoring solutions
• Strong understanding of digital analytics concepts, metrics, and KPIs
• Experience validating tracking implementations and troubleshooting data collection issues
• Knowledge of browser debugging tools and web technologies
• Understanding of customer journeys and digital performance measurement
• Strong analytical and problem‑solving skills
• Excellent communication and stakeholder management abilities
• Ability to work autonomously while collaborating effectively within multidisciplinary teams
• Experience with Adobe Analytics is considered a strong advantage
• Knowledge of JavaScript is considered a plus
• Experience with data visualization tools such as Power BI, Tableau, or Looker Studio is considered a plus
• Adobe Analytics and/or Google Analytics certifications are considered a plus
• Understanding of privacy, consent management, and data governance principles is considered an advantage
• Fluency in English

What We Offer

Stable professional career

Working with Axians projects becomes an asset to those of us who want to offer stability through a secure career.

Prospects for career advancement

You can access training and new certifications that will further elevate your skills. The 360° evaluation from managers and peers will also allow you to evolve.

Work Life Balance

By collaborating with Axians, you will be able to reconcile work and family requirements without neglecting either area.

Attractive, Evolving Compensation

When working with Axians, you will have access to performance bonuses in addition to an attractive salary pack (base salary + benefits). You are also entitled to health insurance and an employee assistance program for you and your family (Psychological, Legal, Psychosocial, and Financial support).

Axians is the VINCI Energies brand dedicated to Information Technology and Digital Transformation. With an international presence and a people-to-people approach, we combine technology, innovation, and proximity to create real impact for organizations and society.

Join Axians

At Axians, we believe that talent does not fit a single profile. We value diversity and promote an inclusive environment where everyone has the opportunity to grow and contribute. If you have a disability or impairment, we are committed to ensuring equal opportunities throughout the recruitment and onboarding process. Whenever needed, we provide reasonable accommodations so that you can participate on an equal basis. If you require any accommodation, please let us know by contacting us at [e-mail].