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Cognizant in Lisbon is seeking a Digital Marketing Campaign Analyst to support global advertisers across video streaming, search, display, and creator partnerships. You will work with Account Managers and Campaign Managers to drive campaign performance.
The role focuses on monitoring campaigns, optimizing targeting and bidding, analyzing data-driven insights, ensuring brand safety, and delivering actionable recommendations to meet client growth targets.
Join a dynamic team supporting global advertisers in the planning, execution, optimization, and reporting of high-impact digital advertising campaigns. As a Digital Marketing Campaign Analyst, you will work closely with Account Managers and Campaign Managers to drive campaign performance across video streaming platform advertising, demand generation, paid search, display and creator partnership initiatives.
You will be responsible for monitoring campaign performance, optimizing targeting and bidding strategies, analyzing data-driven insights, ensuring brand safety compliance, and delivering actionable recommendations that help clients achieve their business objectives and growth targets. The role also includes supporting creator partnerships, evaluating content for compliance, identifying growth opportunities, and producing performance reports that demonstrate campaign success.