German Digital Marketing Campaign Analyst (Paid Media & Video Streaming)

Cognizant Technology Solutions Corporation; Lisboa; Vor Ort; EUR 45.000 - 65.000; Vollzeit

Benefits dieser Stelle

Pleasant and inspiring working Atmos/f

Global expansion opportunity

Lisbon office facilities

Training & development opportunities

Relocation allowance & support

Zusammenfassung

Cognizant in Lisbon is seeking a Digital Marketing Campaign Analyst to support global advertisers across video, search, display and creator partnerships. You will work with Account Managers and Campaign Managers to optimize campaigns and deliver actionable insights.

The role emphasizes data-driven optimization, brand safety checks, budgeting, reporting, and collaboration with international teams. Fluency in English and German is required, with opportunity for growth and relocation support.

Qualifikationen

• 1.5+ years of experience in digital marketing, paid media, SEM/PPC, Google Ads, display advertising, or campaign support.
• Strong understanding of online advertising channels, campaign optimization, and performance marketing metrics.
• Hands-on experience with Google Ads and video advertising.
• Advanced Excel skills including Pivot Tables and complex formulas.
• Strong analytical, problem-solving and stakeholder communication abilities.
• Experience with international clients and cross-functional global teams.
• Fluent English and German written and verbal.

Aufgaben

• Optimize and manage video streaming platform campaigns, creator profiles, paid search, display and Demand Gen campaigns.
• Conduct creator content reviews, brand safety checks, and compliance assessments.
• Monitor budgets, pacing, and KPI performance to maximize campaign results.
• Analyze campaign data and provide strategic recommendations to improve performance.
• Support campaign setup, keyword management, targeting strategies, and ad operations.
• Generate performance reports and deliver actionable insights to stakeholders.
• Collaborate with global teams to identify growth opportunities and drive client success.
• Stay current with industry trends, advertising technologies, and AI-driven marketing tools.

Kenntnisse

Digital marketing

Google Ads

Excel Pivot Tables

Data analysis

Stakeholder communication

Campaign optimization

Cross-functional collaboration

English & German

Tools

Google Ads

Video advertising

Jobbeschreibung

Join a dynamic team supporting global advertisers in the planning, execution, optimization, and reporting of high-impact digital advertising campaigns. As a Digital Marketing Campaign Analyst, you will work closely with Account Managers and Campaign Managers to drive campaign performance across video streaming platform advertising, demand generation, paid search, display and creator partnership initiatives.

You will be responsible for monitoring campaign performance, optimizing targeting and bidding strategies, analyzing data-driven insights, ensuring brand safety compliance, and delivering actionable recommendations that help clients achieve their business objectives and growth targets. The role also includes supporting creator partnerships, evaluating content for compliance, identifying growth opportunities, and producing performance reports that demonstrate campaign success.

Key Responsibilities

• Optimize and manage video streaming platform campaigns, creator profiles on video platforms, paid search, display and Demand Gen campaigns.
• Conduct creator content reviews, brand safety checks, and compliance assessments.
• Monitor budgets, pacing, and KPI performance to maximize campaign results.
• Analyze campaign data and provide strategic recommendations to improve performance.
• Support campaign setup, keyword management, targeting strategies, and ad operations.
• Generate performance reports and deliver actionable insights to stakeholders.
• Collaborate with global teams to identify growth opportunities and drive client success.
• Stay current with industry trends, advertising technologies, and AI-driven marketing tools.

Requirements

• 1.5years of experience in digital marketing, paid media, SEM/PPC, Google Ads, display advertising, video advertising, account management, or customer-facing campaign support.
• Strong understanding of online advertising channels, campaign optimization, and performance marketing metrics.
• Hands-on experience with Google Ads and video streaming platform advertising.
• Advanced Microsoft Excel skills, including Pivot Tables and complex formulas.
• Strong analytical, problem-solving, and stakeholder communication abilities.
• Experience working with international clients and cross-functional global teams.
• Fluent English and German communication skills, both written and verbal.

Offer

• Pleasant and inspiring working atmosphere;
• Opportunity to be part of a rapidly expanding global organization;
• Office facilities in a convenient location in Lisbon;
• Training & development opportunities;
• Relocation allowance & relocation support (For candidates moving from abroad).