Subscription & Loyalty Lead – Lisbon (12m)

Nestlé Nespresso SA; Linda-a-Velha; Presencial; EUR 40 000 - 65 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health Insurance

Meal allowance card

Nestlé Club discounts

Resumo da oferta

Nestlé Nespresso SA is seeking a skilled CRM and Loyalty leader to manage end-to-end subscription programs and NESPRESSO Club initiatives from Lisbon, Portugal. You will drive customer acquisition, engagement, retention, and lifetime value while collaborating closely with Marketing, Insights, Channels, and Customer Care to deliver exceptional experiences.

The role requires 3+ years in CRM/Loyalty, strong analytics, and a data-driven approach to optimize programs and outcomes.

Qualificações

• 3+ years of experience in CRM, Loyalty, Subscriptions or similar.
• Experience leveraging data to drive business decisions.
• Strong analytical and communication skills.

Responsabilidades

• Lead end-to-end management of subscription and loyalty programs.
• Develop and execute campaigns leveraging customer insights.
• Monitor performance and optimize retention and engagement.
• Collaborate with cross-functional teams across channels.

Conhecimentos

CRM

Loyalty

Customer lifecycle

Data analytics

Formação académica

University degree in Marketing

Ferramentas

Excel

Power BI

Descrição da oferta de emprego

Nestlé Nespresso SA is seeking a skilled CRM and Loyalty leader to manage end-to-end subscription programs and NESPRESSO Club initiatives from Lisbon, Portugal. You will drive customer acquisition, engagement, retention, and lifetime value while collaborating closely with Marketing, Insights, Channels, and Customer Care to deliver exceptional experiences.

The role requires 3+ years in CRM/Loyalty, strong analytics, and a data-driven approach to optimize programs and outcomes.