Senior Email Marketing Strategist - Remote Growth

MailerLite; Portugal; Remote; EUR 45,000 - 63,000; Full time

Benefits offered by this job

Remote-first culture

International health insurance

Company retreats

Job summary

MailerLite is seeking a Senior Email Marketing Specialist to join our SEO & Content Team. You will own end-to-end email campaigns, nurture automations, lead magnets, and list growth strategies across international markets.

You’ll write, optimize, and brief writers, while staying ahead of industry trends and deliverability best practices. You’ll collaborate with product and lifecycle teams, measure performance with KPIs, and contribute to content that drives engagement and revenue in a

Qualifications

• 4+ years of hands-on experience in email marketing, ideally in a SaaS company.
• Strong writing portfolio with newsletters or campaigns.
• Proven experience growing an email list organically and creating lead magnets.
• Editorial eye to review and improve others’ content.

Responsibilities

• Manage all email campaigns from creation to launch and optimization.
• Build nurture automations to convert prospects and retain customers.
• Own lead magnets end-to-end: ideate, brief writers, and maintain accuracy.
• Segment audiences and tailor messages to different groups and industries.
• Measure performance, define KPIs, and implement improvements.

Skills

Email marketing

Content writing

List growth

Editorial review

Curiosity

Briefing others

MailerLite

ESP tools

Tools

MailerLite

Email testing tools

Job description

MailerLite is seeking a Senior Email Marketing Specialist to join our SEO & Content Team. You will own end-to-end email campaigns, nurture automations, lead magnets, and list growth strategies across international markets.

You’ll write, optimize, and brief writers, while staying ahead of industry trends and deliverability best practices. You’ll collaborate with product and lifecycle teams, measure performance with KPIs, and contribute to content that drives engagement and revenue in a