Remote YouTube Growth Strategist for Global Beauty

Thesoul Group; Lisboa; Remote; EUR 55,000 - 85,000; Full time

Job summary

TheSoul Group is a remote-first global team crafting content for a major beauty brand's YouTube channel. You will own the growth strategy, analyze performance, and drive audience engagement across Shorts-first content.

Ideal candidates have senior-level YouTube knowledge, experience with large brands, and a track record of turning data into repeatable content strategies, including creator activations and collaboration across teams.

Qualifications

• 5+ years of experience growing YouTube channels for major brands.
• Strong understanding of Shorts-first content and audience engagement.
• Proven ability to turn data into repeatable content strategies.

Responsibilities

• Develop and execute global growth strategy for YouTube, focusing on Shorts.
• Analyze performance data to optimize content and audience reach.
• Lead creator activations and cross-team collaboration to scale impact.

Skills

YouTube analytics

Content strategy

Creator activations

Cross-functional collaboration

Brand partnerships

Tools

YouTube Studio

Google Analytics

Job description

TheSoul Group is a remote-first global team crafting content for a major beauty brand's YouTube channel. You will own the growth strategy, analyze performance, and drive audience engagement across Shorts-first content.

Ideal candidates have senior-level YouTube knowledge, experience with large brands, and a track record of turning data into repeatable content strategies, including creator activations and collaboration across teams.