Remote B2B Lifecycle Marketing Lead

The Dark Room Company; Portugal; Remote; EUR 40,000 - 70,000; Full time

Benefits offered by this job

Unlimited PTO

Remote-first culture

Local holidays

Job summary

Darkroom is seeking a lifecycle marketing lead to own email programs for Shadow, Darkroom, and the CEO's newsletter. You will build the direct funnel from creator or LinkedIn posts into email capture, nurture, and signup, with onboarding and activation sequences for new users.

You’ll also nurture prospects and clients by service line, shape the biweekly newsletter, and convert large LinkedIn/X audiences into owned lists. Remote-first with teams in EST, hiring in Brazil, Portugal, and Spain.

Qualifications

• Strong understanding of B2B lifecycle marketing, multi-touch funnels and decision-making in complex buying cycles.
• Proven ability to build end-to-end email flows and nurture sequences.
• Ability to write clear, direct, on-brand copy for email and landing pages.

Responsibilities

• Own Shadow lifecycle funnel end-to-end from content to signup and nurture.
• Manage onboarding, activation, and product education sequences for new Shadow signups.
• Run follow-ups for demos, webinars, and launches with pre-built sequences.

Skills

B2B understanding

Lifecycle marketing

Copywriting

Analytics for funnels

AI-assisted workflows

Tools

Substack

Mailchimp

Klaviyo

HubSpot

beehiiv

Job description

Darkroom is seeking a lifecycle marketing lead to own email programs for Shadow, Darkroom, and the CEO's newsletter. You will build the direct funnel from creator or LinkedIn posts into email capture, nurture, and signup, with onboarding and activation sequences for new users.

You’ll also nurture prospects and clients by service line, shape the biweekly newsletter, and convert large LinkedIn/X audiences into owned lists. Remote-first with teams in EST, hiring in Brazil, Portugal, and Spain.