Marketing Analyst

Found By Few; Portugal; Presencial; EUR 45 000 - 65 000; Tempo integral

Resumo da oferta

Found By Few is seeking a Marketing Analyst to turn raw campaign data into actionable decisions, shaping where spend goes next. You will own the data transformation from channel data to clean datasets, using Snowflake, dbt, Dagster, and Omni.

You will work with attribution, incrementality, and metrics like ROAS/CAC, running experiments with the CRM team to refine messaging by user segment. Based in Europe, you must have right to work and be located in Spain, Portugal, Germany or the UK.

Qualificações

• Hands-on experience with performance marketing data for a mobile app.
• Proficient in SQL and dbt, with working knowledge of Python.
• Experience with attribution, incrementality and metrics like ROAS and CAC; solid statistical toolkit (A/B tests, geo-lift tests, holdouts, MMM).

Responsabilidades

• Show which campaigns to double down on and which to scale back using attribution and incrementality analysis.
• Own the data transformation process from raw channel and MMP data to curated datasets in a modern stack.
• Run experiments with the CRM team to measure messaging effectiveness across user segments.

Conhecimentos

SQL

dbt

Python

A/B testing

ROAS

CAC

Attribution

Ferramentas

Snowflake

Dagster

Omni

AppsFlyer

Adjust

Descrição da oferta de emprego

You'll join as a Marketing Analyst in a consumer health-tech app used by millions, turning raw campaign data into the decisions that shape where spend goes next; impacting the lives of millions of people.

What you will be doing:

• Showing the Performance Marketing team which campaigns to double down on, and which to scale back, using attribution, cohort and incrementality analysis.
• Owning the data transformation process, from raw channel and MMP data to curated, ready-to-use datasets in a modern stack (Snowflake, dbt, Dagster, Omni)
• Running experiments with the CRM team to measure what messaging resonates with each user segment.

What we are looking for:

• Experience working hands-on with performance marketing data for a mobile app, covering both channel and MMP data (AppsFlyer, Adjust or similar).
• Experience with SQL and dbt, plus working knowledge of Python.
• Experience with attribution, incrementality and metrics like ROAS and CAC, plus a solid statistical toolkit: A/B tests, geo-lift tests, holdouts and MMM.

Please only apply if you are based in Spain, Portugal, Germany or UK. We cannot offer or support relocation and you must have permanent right to work in one of these locations.