Marketing Analyst

Found By Few; Aveiro; Presencial; EUR 45 000 - 65 000; Tempo integral

Resumo da oferta

Found By Few is hiring a Marketing Analyst to turn raw campaign data into actionable decisions that optimize spend and impact millions of users.

You will own data transformation from channel/MMP inputs to clean datasets in a modern stack (Snowflake, dbt, Dagster, Omni) and run experiments with the CRM team to measure messaging efficiency across segments.

Qualificações

• Hands-on experience with performance marketing data for mobile apps.
• Proficient in SQL and dbt, plus working knowledge of Python.
• Experience with attribution, incrementality and ROAS/CAC metrics; familiarity with A/B tests MMM and geo-lift tests.

Responsabilidades

• Identify campaigns to double down on or scale back using attribution, cohorts and incrementality.
• Own the data transformation pipeline from raw channel/MMP data to curated datasets in a modern stack.
• Collaborate with CRM to test messaging variants and measure impact across user segments.

Conhecimentos

SQL

dbt

Python

Attribution analytics

Ferramentas

AppsFlyer

Adjust

Snowflake

Omni

Descrição da oferta de emprego

You'll join as a Marketing Analyst in a consumer health-tech app used by millions, turning raw campaign data into the decisions that shape where spend goes next; impacting the lives of millions of people.

What you will be doing:

• Showing the Performance Marketing team which campaigns to double down on, and which to scale back, using attribution, cohort and incrementality analysis.
• Owning the data transformation process, from raw channel and MMP data to curated, ready-to-use datasets in a modern stack (Snowflake, dbt, Dagster, Omni)
• Running experiments with the CRM team to measure what messaging resonates with each user segment.

What we are looking for:

• Experience working hands-on with performance marketing data for a mobile app, covering both channel and MMP data (AppsFlyer, Adjust or similar).
• Experience with SQL and dbt, plus working knowledge of Python.
• Experience with attribution, incrementality and metrics like ROAS and CAC, plus a solid statistical toolkit: A/B tests, geo-lift tests, holdouts and MMM.

Please only apply if you are based in Spain, Portugal, Germany or UK. We cannot offer or support relocation and you must have permanent right to work in one of these locations.