Global B2B Digital Sales Lead (m/f/d)

Sixt Rent A Car; Lisboa; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid working model

28 vacation days per year

Private health insurance for you and a

Daily meal allowance

Job summary

Sixt Research Development Services, Lda. seeks a Senior Product Manager to own the digital B2B funnel and drive AI-ready solutions across our global sales channel.

You’ll collaborate with product teams in Munich, Lisbon, Berlin, Rostock and India to deliver scalable, data-driven products for a diverse B2B customer base. You’ll shape customer journeys, set roadmaps, and own the delivery from concept to launch.

Qualifications

• Minimum of 5+ years in B2B eCommerce or digital sales with direct revenue responsibility.
• Track record in digital sales performance, funnel optimisation and conversion.
• Ownership mindset with the ability to execute across global teams.
• Strong data analysis skills and familiarity with CRM and analytics tools.
• Fluent in English; German a plus.

Responsibilities

• Shape and own the new digital B2B funnel, AI-ready, across the entire B2B sales channel.
• Design customer-facing journeys and internal processes with AI-ready foundations.
• Define requirements, challenge solution designs and drive delivery from concept to launch with product owners and engineers.
• Influence senior stakeholders and align cross-functional teams across locations.
• Turn opportunity into revenue through acquisition, activation and retention initiatives.
• Leverage AI tools daily to augment business decisions and product features.

Skills

B2B Digital Sales

Digital funnel ownership

AI tools & automation

Stakeholder management

English proficiency

Tools

CRM

Web analytics

APIs

Job description

• Legal Entity: Sixt Research Development Services, Lda.

Job Description

Plenty of companies talk about going digital. We are doing it.

You shape and own the new digital B2B funnel, AI-ready, across our entire B2B sales channel. Our B2B portfolio is diverse, and so are the challenges. On one end: one-person businesses that register, manage and grow with SIXT completely in self-service, supported by AI. On the other end: global players with a dedicated human contact who gets full transparency and the best tools to serve the customer perfectly. And everything in between. You drive it from the vision to the execution.

You work with a global product team across Munich (HQ), Lisbon, Berlin, Rostock and India, and with 15 dedicated sales engineers who build tailor-made products for our sales organisation.

We are not a startup and we do not pretend to be. That is your advantage: when you make a call, real engineering power turns it into a product, at scale, behind a globally recognised brand and with a global customer base. Hierarchies are still flat, and ownership goes to whoever grabs it: the best argument wins, not the biggest title. From your first day you work with the full range of AI tools and agents we run, with all the freedom to push us further.

If you want to turn a vision into a product that sales colleagues and customers use every day, this is your team.

YOURS TO OWN

You build the digital funnel. You design the customer-facing journeys and the internal processes behind them, AI-ready from the start.

You cover the full spectrum of B2B customers. From the small business to the global player, you find the right digital solution for each.

You decide what gets built, hold the quality bar, and own the result. Roadmap, priorities and what we stop. Your expertise sets the line, backed by analytical business cases.

You turn opportunity into revenue. Acquisition, implementation, activation and retention: you find the leak, create the vision, run the test, read the result and scale what works.

You work AI first. Agents, automation and LLM-powered features are your default toolkit, in your own daily work and in the products you shape.

You speak both languages, business and tech. You define requirements, challenge solution designs and drive delivery from concept to launch with product owners and engineers across several locations, including our dedicated sales engineers. You stay on it after go-live.

You carry the story to the top. Performance reporting and alignment with senior management and global sales leaders. You bring a recommendation and a clear ask, every time.

You influence senior stakeholders and align people who do not report to you. You act as a buddy for other PMs and help raise the bar for how we use data, AI and engineering.

YOUR SKILLS MATTER

B2B Digital Sales ExpertiseYou have a minimum of5+ years of experience running B2B eCommerce or digital sales channels with direct revenue responsibility, ideally in SaaS, telecommunications, travel or a marketplace.

Expertise You are a specialist with a track record in digital sales performance, conversion and funnel optimisation, and people seek out your opinion.

Revenue Growth Mindset You have scaled digital sales through optimisation and automation, and you can show the numbers.

Ownership & Execution You are self-driven and hands-on. You set your own priorities, push initiatives through a global organisation and finish what you start

Technical, Analytical & AI Strength You are strong in data analysis and know the eCommerce ecosystem (CRM, web analytics and related tools). You understand architectures, APIs and data flows well enough to challenge a solution design, and you translate business needs into clear requirements for engineers. You use AI tools daily and want to build them into the business.

Stakeholder & Communication Skills You convince senior leadership with clarity and numbers, you align people who do not report to you and you are fluent in English. German is a plus.

WHAT WE OFFER

A global product teamMunich, Lisbon, Berlin, Rostock and India, with in-house engineering that builds what you need.

The SIXT Lisbon ExperienceTwo of Lisbon's most exciting hubs -Factory Lisboa in Beato and ARTs Lisboa in Parque dasNações -are whereyou'llfind your new home base. Expect a fast-paced, international atmosphere where ideas flow freely, people genuinely look out for each other, and no two days feel quite the same

Community & International EnvironmentJoin a truly global workplace with colleagues from many nationalities. Regular team events, community activities, and inspiring talks with internal and external speakers make our Lisbon hubs more than just an office

Flexibility & Modern Work SetupBenefit from a hybrid working model with two office days per week and flexible working hours. Our modern offices are designed for collaboration while allowing you the flexibility to work in the way that suits you best

AI at your fingertipsFrom day one,you'llhave access to Claude by Anthropic andSIXTgpt, SIXT's own AI platform, to supercharge your work. We invest in every team member's AI journey: encouraging experimentation, building knowledge, and making sureyou'reahead of the curve

Time Off & WellbeingEnjoy 28 vacation days per year, anadditionalday off on your birthday, one volunteer day annually, and private health insurance that also covers your spouse and children free of charge

Everyday BenefitsReceive a yearlyCoverflexallowance and a daily meal allowance to make life a little easier every day

Employee PerksGet exclusive rates on all SIXT services, withspecial discountsextended to your family and friends. Because greatperksare even better when you can share them

Additional Information

About us:

We are a globally leading mobility service provider with a revenue of €4.3 billion and around 9,000 employees worldwide. Our mobility platform ONE combines our products SIXT rent (car rental), SIXT share (car sharing), SIXT ride (taxi, ride, and chauffeur services), and SIXT+ (car subscription), giving our customers access to our fleet of 360,000 vehicles, the services of 4,000 cooperation partners, and around 5 million drivers worldwide. Together with our franchise partners, we are present in more than 100 countries at 2,000 rental stations. At SIXT, top-tier customer experience and outstanding customer service are our highest priorities. We believe in true entrepreneurship and long-term stability and align our corporate strategy with foresight.